Project on: Parle Glucose (parle G) Parle products Submitted by: Kunal R. Doctor. Email : kunalrulz@hotmail.com‚ kunal_doctor@yaho.co.in Class: Fybms Division: A Roll. no.: 14 Submitted to: Prof. Parasuram INDEX • INTRODUCTION • PARLE BISCUIT STORY • THE STRENGHT OF BRAND • THE QUALITY COMMITENT • THE MARKETING STRENGTH • THE CUSTOMER CONFIDENCE • PARLE G - THE EVOLUTION!!! • IMPORT - EXPORT • VARIOUS
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G-Shock is a brand of watches manufactured by Casio‚ known for its resistance to shocks (e.g. hard knocks and strong vibrations). They were‚ and continue to be‚ designed primarily for sports‚ military‚ and outdoor adventure oriented activity; for example‚ practically all G-Shocks have some kind of stopwatch feature‚ countdown timer‚ light and water resistance. Recent models have become more luxury and design oriented as well as becoming very popular among youth. The first G-Shock was the DW-5000C
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Loss of oil on climb on both engines‚ Boeing 737-400‚ G-OBMM Micro-summary: This Boeing 737-400 lost nearly all the oil in both engines on climb. Event Date: 1995-02-25 at 1205 UTC Investigative Body: Aircraft Accident Investigation Board (AAIB)‚ United Kingdom Investigative Body’s Web Site: http://www.aaib.dft.gov/uk/ Note: Reprinted by kind permission of the AAIB. Cautions: 1. Accident reports can be and sometimes are revised. Be sure to consult the investigative agency for the latest version
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biscuits represent 42% of the market Sector growing at 15 % annually 60% of the market is owned by organized sector Company Background World’s largest producer of selling biscuits brand by tonnage 40% share of total biscuit market in India Produced 650‚000 tons of biscuits/pa. Parle-G comprised of 500‚000 tons Sales INR 35 billion( 68% contributed by Parle G ) Parle products are perceived as “Good value for money” 4 P’s • Parle G • Hide n Seek • Monaco • Krack Jack • Price
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shared informally‚ they build the entire school’s capacity to improve. Because teachers can lead in a variety of ways‚ many teachers can serve as leaders among their peers. Teachers help their colleagues by sharing instructional resources. These might include Web sites‚ instructional materials‚ readings‚ or other resources to use with students. They might also share such professional resources as articles‚ books‚ lesson or unit plans‚ and assessment tools. Teacher leadership is primarily concerned with
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STP | Segment | People looking for an affordable foods brand | Target Group | Lower and middle class families in rural and urban areas | Positioning | A good quality affordable foods brand | Product Portfolio | Brands | 1. Hide & Seek 2. Parle G3. Milk Shakti 4. Marie5. Monaco 6. KrackJack7. Wafers 8. Monaco Smart Chips9. Full toss 10.Melody11
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競爭者可能會有何反應? The main competitor of P&G has always been Colgate-Palmolive‚ which forces P&G to be number two in the Canadian market with its Downy fabric softener that obtain 12% market share. After the success of the introduction of Downy Enviro-Pak in the Europe‚ P&G’s 3 main competitors has also done the same by introduce refill versions of fabric softeners in the Europe. Canada is the next target market of P&G in trying to introduce the Downy Enviro-Pak to‚ with concerns from the brand manager Grad Schnurr
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in 58 locations around the world. It has grown continuously over the past 159 years‚ and the challenge is to keep growing globally over the years. Problem It became noticeably difficult for P&G be flexible and fast enough operating with hundreds of suppliers‚ 50 product categories‚ 60 plants‚ 15 distribution centers and 1000 consumers. In 1993‚ P&G conducted the study which had to help such question as: the amount of product categories that should be produced in a plant‚ the number of
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Associate Program Material Appendix G Ethical Actions Worksheet Write a 100- to 150-word response to each of the following questions: • Was there anything in either the University of Phoenix Student Code of Conduct or the Student Code of Academic Integrity that surprised you? If so‚ what was it? Why were you surprised? If not‚ why not? There is nothing that surprised me in the University Of Phoenix Code Of Conduct or the Student Code of Academic integrity. I am accustomed to having
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7-Internal analysis of the company. Strengths and weaknesses. Use the techniques you consider appropriate: strategic profile‚ BCG matrix‚ value chain‚ SWOT analysis. First of all we are going to describe the main general advantages of Starbucks by a little SWOT analysis and then more concretely the value chain. Starbucks strengths are its capital‚ brand image‚ wide geographic presence and first-mover advantage which allow Starbucks to capture huge market share. Efficient management‚ dedicated staff
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