Customer Relationship Management RELATED KEYWORDS: * Real Estate * Companies * Infrastructure * Social Media * Ibm * | More Popular Articles About Customer Relationship Management NEWS SmartCompany‚ Iteamic in tieup October 26‚ 2004 | TNN BANGALORE: US-based SmartCompany has entered into a strategic alliance with Bangalore-based Iteamic‚ an innovative IT service company serving start-ups and small and medium enterprises‚ for the expansion of their market in Asia and
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for customer relationship management. It entails all aspects of interaction that a company has with its customer‚ whether it is sales or service-related. While the phrasecustomer relationship management is most commonly used to describe a business-customer relationship‚ CRM systems are used in the same way to manage business contacts‚ clients‚ contract wins and sales leads. CRM is often thought of as a business strategy that enables businesses to: Understand the customer Retain customers through
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expansion‚ and improving customer value‚ satisfaction‚ profitability‚ and retention. CRM software applications embody best practices and employ advanced technologies to help organizations achieve these goals.( Mc Dougall‚2004) CRM focuses on automating and improving the institutional processes associated with managing customer relationships in the areas of recruitment‚ marketing‚ communication management‚ service‚ and support. CRM takes a very customer-centric view of the entire customer life cycle‚ which
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2012 What is Customer Relationship Management? “CRM is the core business strategy that integrates internal processes and functions‚ and external networks‚ to create and deliver value to targeted customers at a profit. It is grounded on high quality customer related data and enabled by information technology.” Type of CRM Strategic ! Dominant characteristic Strategic CRM is a core customer-centric business strategy that aims at winning and keeping profitable customers. Operational
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CUSTOMER RELATION MANAGEMENT • MODULE CUSTOMER MANAGEMENT • LECTURER DR GEOFF WINTER • TOPIC CUSTOMER RELATION MANAGEMENT. • SUBMITED BY MUHAMMAD AMIR • I.D. 39644 • GROUP D TABLE OF CONTENT 1. EXECUTIVE SUMMARY 2. DEFINITION OF CUSTOMER RELATION MANAGEMENT 3. QCI CUSTOMER MANAGEMENT MODEL 4. DISCUSSION 5. CONCLUSION 6. CITATIONS EXECUTIVE SUMMARY This paper discuss
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APPLICATION OF CUSTOMER RELATIONSHIP MANAGEMENT IN INFORMATION TECHNOLOGY INDUSTRY SUBMITTED TO: SUBMITTED BY: Prof. Sanchita Ghosh Shankar Narayan Batabyal Roll no: FT(FS)-11-353
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Making sense of customer relationship management Software applications that automate the marketing‚ selling and service functions of the businesses. Levels of CRM: ◦ Strategic CRM ◦ Operational CRM ◦ Analytical CRM Winning and keeping profitable customers Focused on the development of a customer – centric company Three other major business orientations: ◦ Product – centric ◦ Production centric ◦ Sales – centric Focused on: ◦ marketing automation
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Introduction Customer Relationship Management (CRM) is an important part of any companies ’ sales mix. As part of a sales mix‚ companies must have a strong sales team; a well planned and executed marketing strategy‚ and a method to record pertinent information to manage customer relations. A CRM system is an important part in any company. They have a variety of uses from holding basic information such as names and address‚ to holding other information including relationship history‚ contract information
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A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT RASTRIYA ISPAT NIGAM LIMITED VISAKHAPATNAM A project Report submitted for the partial fulfillment of the requirements for the award of “Master of business and administration” BY B. Naga Durgarao Reg no. 12H41E0013 ---------------- Under the guidance of Mr. M. Vijay kumar Sr. Manager (Marketing) FACILIATED BY SRI
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Customer Relationship Management Challenges in E-business Savita Verma1‚ Umang Soni2‚ Anirban Kundu3 Mechanical Engineering Department‚ Indian Institute of Technology Delhi Indian Institute of Technology Delhi‚ Hauz Khas‚ New Delhi-110016‚ India savita_verma1987@yahoo.co.in umangsoni.iitd@gmail.com anirban.kundu.iitd@gmail.com Abstract— This paper presents essence of Customer Relationship Management (CRM) and its emerging research from challenges in e-business perspective. The challenges associated
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