CUSTOMER RELATIONSHIP MANAGEMENT IN MARKETING FINANCIAL SERVICES (A CASE STUDY OF UNIBANK GHANA LIMITED) ABSTRACT Customer relationship management is a customer focused business strategy that dynamically integrates sales‚ marketing and customer services‚ in order to create and add value for the company and its customer. Consequently‚ the research project addresses problems of customer relationship management in the banking industry. Some of the problems are in the past few
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1KHz‚ with a sampling frequency of 8KHz. A sampled sinusoid may be written as: x(n) = A sin( 2p f n + J) fs where f is the signal frequency‚ fs is the sampling frequency‚ q is the phase and A is the amplitude of the signal. The program and its output is shown below: % Program: W2E1b.m % Generating 64 samples of x(t)=sin(2*pi*f*t) with a % Frequency of 1KHz‚ and sampling frequency of 8KHz. N=64; % Define Number of samples n=0:N-1; % Define vector n=0‚1‚2‚3‚...62‚63 f=1000; % Define the frequency fs=8000;
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1. Para cada uno de los 7 entrevistados‚ indique si usted considera que la persona es leal o no a la marca‚ y explique el por qué de cada una de sus respuestas. 1.1. Anne De acuerdo a lo señalado en el Caso de Estudio "A case for brand loyalty" considero que Anne es una persona leal a la marca. Los elementos que me llevan a la apreciación anterior‚ son los siguientes: - Quién es Anne? Anne es una mujer divorciada‚ de 60 años‚ que por tradición había sido consumidora de la marca de café de su
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Electronic copy available at: http://ssrn.com/abstract=2185653 1 A TAXONOMY OF INTELLECTUAL CAPITAL: 2006-2009 POLISH BANKS PERSPECTIVE Karol Śledzik* University of Gdansk Faculty of Management Department of Banking ul. Armii Krajowej 101 81-824 Sopot‚ POLAND ABSTRACT The main goal of this paper is to present practical application of taxonomy (Multidimensional Comparative Analysis - MCA) to measure the level of intellectual capital of banks using VAIC™ (Value Added of Intellectual Coefficient)
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www.ccsenet.org/ijbm International Journal of Business and Management Vol. 7‚ No. 7; April 2012 The Study of Customer Satisfaction‚ Customer Trust and Switching Barriers on Customer Retention in Malaysia Hypermarkets Seiedeh Nasrin Danesh Faculty of Management and Information Technology‚ UCSI University Jalan Menara Gading‚ UCSI Heights‚ 56000 Kuala Lumpur‚ Malaysia Tel: 60-17-313-2730 E-mail: Danesh.nasrin@yahoo.com Saeid Ahmadi Nasab Faculty of Management and Information Technology
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SCMS-Cochin | Research Proposal | PGDM PROJECT | | Sachin Divakar | 4/27/2013 | A measure of customer satisfaction index of B2B customers of Al-Reyami Group. | TABLE OF CONTENTS 1. Title------------------------------------3 2. Abstract---------------------------------3 3. Research Question------------------------4 4. Research Rationale------------------------5 5. Literature Review------------------------5 6. Methods And Methodology--------------10 6.1 Research Design-------------------------10
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1. Introduction 1.1 Origin of the report The following Internship report is a requisite for the completion of the BBA internship program of North South University. It is a 4 credit hour course with duration of 12 weeks. This report was in the making for Dr. Abdul Hannan Chowdhury‚ Professor‚ School of Business & Director‚ BBA Program & CPDS‚ North South University. The primary goal of the internship is to provide a smooth transition from the student life to the corporate world.
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Introduction It is our pleasure to present you‚ our proposal to help you make your current accounting system work more efficiently and effectively. Our company‚ WCG Sdn Bhd provides enterprises with accounting software to record and amend with ease. Our company‚ WCG Sdn Bhd‚ is founded in 1996 which has been in the software industry for more than 15 years‚ Within the years‚ our company received numerous awards and nominations such as best consumer award in 2008‚ 2nd place of annual best selling
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technology that surrounded the hotel‚ from the Wi-Fi connection both in the public area and in the bedrooms and the docks in the bedrooms are just the highlight of the avant-gard technology that the Aloft is driving. AC 1.1 Discuss reasons for using customer service policies in your business organisation. Aloft London Excel does anything that the guest can sense and will become part of his/her experience
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An Overview of Customer Satisfaction Models Willard Hom‚ M.B.A. Interim Director of Research Policy‚ Planning & External Affairs Division Chancellor’s Office‚ California Community Colleges Abstract The concept of customer satisfaction has attracted much attention in recent years. Organizations that try to analyze this concept should begin with an understanding of various customer satisfaction models. Such models clarify various theories about customer satisfaction‚ making research and analysis
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