A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN SELECTED COMMERCIAL BANKS IN TAMIL NADU INTRODUCTION This aim of a business concern is to get profits. This concern works for a business having a long-term approach towards satisfying customer needs. Customer retention is the purpose of their business. The trend in marketing towards building relationships with customers continues to grow and marketers have become increasingly interested in retaining customers over the long run. Building
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during the early 1990s. The approach to such reforms in India has been one of gradual and non-disruptive progress through a consultative process. The emphasis has been on deregulation and opening up the banking sector to market forces. The Reserve Bank has been consistently working towards the establishment of an enabling regulatory framework with prompt and effective supervision as well as the development of technological and institutional infrastructure. Persistent efforts have been made towards
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Shop will attach many passably and build very strong brand awareness to customer. And at the same time‚ the professional facade of the shop makes the brand image more powerful. The brand which set counters in the shopping mall like New Yaohan in Macau has limited shelf space and salespersons. It cannot displace all of the product of its brand.So it narrow the choices of customer ‚cannot provide an overall services to customer which will decrease its sales to a certain extent.However‚ the specialty
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Rural Markets – Retail Management In recent years‚ rural markets of India have acquired significance‚ as the overall growth of the Indian economy has resulted into substantial increase in the purchasing power of the rural communities. On account of green revolution‚ the rural areas are consuming a large quantity of industrial and urban manufactured products. In this context‚ a special marketing strategy‚ namely‚ rural marketing has emerged. Rural India with its traditional perception has grown
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---------------------------- 1. Discuss briefly about customer retention strategies in customer relationship management. The various customer retention strategies are: A. Reducing Attrition Virtually every business loses some customers‚ but few ever measure or recognise how many of their customers become inactive. Most businesses‚ ironically‚ invest an enormous amount of time‚ effort and expense building that initial customer relationship. Then they let that relationship go unattended
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at the intersection of Mavoor Road and Rajaji Road‚ two of the most important roads in Calicut city. Also‚ the building in which it is located is the Focus Mall‚ which is one of the two biggest malls in the city. The presence of a number of other retail outlets can be both an advantage and a disadvantage to the Focus Hypermarket‚ but we believe that because it’s the only one of its kind (hypermarket) inside the mall‚ it is an advantage to be in the presence of other retailers and restaurants because
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AXIS BANK LTD. | PRICE QUOTES | | Industry: Finance - Banks - Private Sector | Chairman / Chair Person: Adarsh Kishore | ISIN No | INE238A01026 | 52Week High | 1609 | Book Value | 391.36 | Face Value | 10.00 | BSE Code | 532215 | 52Week Low | 965 | EPS | 61.32 | P/E | 21.16 | NSE Code | AXISBANK | P/BV | 3.31 | Div Yield | 0.93 | Market Cap. | 53196.68 | | | Stock prices are delayed by 15 minutes. | | | Price Quotes | BSE | NSE | Last Traded Price | 1‚298.10 | 1
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Somaiya Institute Of Management Studies and Research Mumbai “TREASURY MANAGEMENT IN BANKS” By Gaurav Jakhotia Roll no.:024‚ PGDM-FS Under the guidance of Dr. Pankaj Trivedi Dept. Head‚ Finance‚ SIMSR. K J Somaiya Institute of Management Studies & Research September‚ 2013 Overview of Indian Banking System: The Indian Banking sector is rapidly globalizing‚ making it important for Indian banks to ensure their practices
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“Analytical study of Retail loan factory in Bank of Baroda with specific recommendation for increasing the retail portfolio” SUBMITTED BY NILESH S.JAIN (07) Emba (BFSI) ACADEMIC YEAR: 2012– 2014 SUBMITTED TO MUMBAI EDUCATIONAL TRUST MET Complex‚ Bandra Reclamation‚ Bandra (West)‚ Mumbai - 400 050 ACKNOWLEDGEMENTS I feel delighted to express my gratitude and response to all those distinguished personalities who have guided and inspired
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7 Key Retail Business Strategies - Redefining Competitive Business Position Richard Banks‚ Yahoo Contributor Network Nov 8‚ 2010 "Share your voice on Yahoo websites. Start Here." MORE: Business Strategy Retail Business FlagPost a comment Throughout the financial world‚ retail businesses are attempting to increase their competitive competitive position in the marketplace. Whether the retail business is a small start-up or a worldwide chain‚ the stakes are high. The retail operation which
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