|MKT 351 TERM PAPER | |Crisis Management | | | |Maricely Estevez | |[June 13‚ 2011]
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Applying PR in Crisis Management - 2010 Manila hostage crisis Crisis‚ which public relations counselor James Lukaszewski once described as “unplanned visibility” can strike anyone at any time. As no sector of society is immune from this “unplanned visibility”‚ it is a need for attempting to “manage” crises. By thinking logically and responding thoughtfully and quickly in a crisis‚ like how Hong Thai Travel Service Ltd reacted to the Manila hostage crisis‚ can possibly solidify a positive reputation
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Warehouse Clubs: Costco Wholesale vs. Sam’s Club vs. BJ’s Wholesale Provide an overview of the company and/or industry and add any pertinent information relevant to the case (5 points) The overall competitive forces working on the Warehouse Club industry are fairly average. The highest pressure in the industry comes from industry rivalry and the availability of substitutes. Buyer bargaining power‚ supplier bargaining power‚ and threat of entry are relatively weak. Costco controls about
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RELATIONS IN CRISIS MANAGEMENT. INTRODUCTION This essay is based on the role of public relations in crisis management where I will be introducing what a crisis is and how to manage it followed by the importance of public relations. How to deal with the media in a crisis is explained more in the second part of the essay. To give it practical approach organisations that successfully over came a crisis and organisations with poor crisis management will be described. WHAT IS A CRISIS Every organisation
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certain risks (Baron‚ 2013). Clearly Mattel does not have a sufficiently tight quality control procedure to compensate for the risks of outsourcing to Chinese subcontractors. Design flaws are also a major issue. Although the company responded to the crisis quickly Mattel still faces a number of problems‚ including significant costs associated with the recalls and new monitoring systems‚ potential lawsuits and a hit to its reputation. Stakeholders have something at risk‚ and therefore something to
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SPD4287 Public Relations and Crisis Management Semester One‚ 2012/13 Group Project [pic] [pic] TABLE OF CONTENTS Item Content Page Executive Summary 1 Part A – Crisis Analysis 1. Crisis 2 – 3 2. Analysis 4 – 5 3. Response 6 – 8 4. Comment 9 5. Recommendation 10 Part B – Public Relations Plan 1. 5-step PR Management Process 11 – 14 2. Image Restoration 15 3. Reputation Rebuild 16 – 17 Executive Summary
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CRISIS MANAGEMENT The secret of crisis management is not good vs. bad‚ it’s preventing the bad from getting worse. -Andy Gilman. The key characteristics of a crisis are that you cannot control it – that’s why it is called Crisis “management.” You have to understand‚ in real time‚ when to yield and when to tilt. And even if you navigate to perfection the threat could be existential. Crisis management is the process by which an organization deals with a major event that threatens to harm the organization
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Greece‚ 14-16 September 2006 A Six-step process for effective Crisis Management in the Port Industry EVANGELOS KOUNOUPAS‚ University of Piraeus‚ Department of Maritime Studies‚ 40‚ Karaoli & Dimitriou Str.‚ 185 32‚ Piraeus – Greece‚ Tel: +30 210 414 2535‚ Fax: +30 210 414 2569‚ Email: kounoupa@unipi.gr‚ kounoupa@ath.forthnet.gr ABSTRACT Crises often appear to be inevitable for a number of reasons. Traditional crisis management theory distinguishes between environmental factors and internal
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Journal of Contingencies and Crisis Management Volume 17 Number 1 March 2009 Enhancing Organizational Resilience Through Emergency Planning: Learnings from Cross-Sectoral Lessons Margaret T. Crichton*‚ Cameron G. Ramsay** and Terence Kelly*** *People Factor Consultants Ltd‚ 41 Regent Quay‚ Aberdeen AB11 5BE‚ UK. E-mail: margaret@peoplefactor.co.uk **Cogna Limited‚ Aberdeen‚ UK ***UKAEA‚ The Manor Court‚ Chilton‚ Oxfordshire‚ OX11 ORN After every emergency exercise or actual incident‚ reports
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Crisis Management Jucynthia Jessie Crisis management is the application of strategies designed to help an organization deal with a sudden and significant negative event. Crisis Management. 2014 WhatIs.com. Retrieved March 18‚ 2014‚ from http://whatis.techtarget.com/definition /crisis-management Companies are faced with problematic decisions from day-to-day. With the expansion of new technology‚ it can become overwhelming to concept the impact. Many organizations are often in a position
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