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    When Nicholas II reigned as tsar of Russia many had already disliked his powerful ruling. A small group of aristocrats held much of the power and wealth and the majority(peasants) had little power. However‚ in 1905 an event known to many as Bloody Sunday occurred and shifted the people’s view of the government. In 1914‚

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    Queer advertising

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    Queer advertising ‘Commodity lesbianism’ (Danae Clark‚ 1991) Dual market strategy – packaging gender ambiguity but also erasing gay/ straight differences. Personal/political identities reduced to consumer choices (like ‘commodity feminism’). Lesbians are thus caught between the need to establish an identity and the need to be free of limits on identity Development of queer advertising: 1980s: advertisers recognize value of the ‘pink dollar’ Advertising gradually becomes more direct/

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    Creative Dialogue

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    Creative Writing Assignment DIALOGUE (A cacophony of bells ring throughout the store as the front door opens and a man walks in. The cashier‚ Stella‚ looks to see who has entered the building but only captures a glimpse of a disheveled‚ black overcoat quickly swerving through aisles.) Rose: Hello? Sir‚ may I help you find something? (Stella’s question remains unanswered by the mysterious man. She leaves the cash and attempts to locate him.) Rose: Sir‚ we have a wonderful selection of

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    Francisco "Mang Kiko" Bayan Icasiano is one of the seven children of Francisca Bayan and Bonifacio Ycasiano. Francisco Bayan Icasiano wrote a column entitled "From My Nipa Hut" for the Sunday Tribune Magazine. Written in English‚ Francisco tried to capture the Filipino life and culture through the eyes of "Mang Kiko." The light-hearted and humorous essays revealed a deep sympathy for the common tao (or the commonly used term nowadays‚ for the "madlang people"). * The life of Francisco Icasiano

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    Advertising and Promotion

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    four below-the-line promotional techniques (3.1) Advertising can be typically be grouped into two categories: above-the-line and below-the-line advertising. Below-the-line advertising is typically conducted by the company itself. | CHARACTERISTIC | OBJECTIVE | DIRECT MARKETING | * Marketing messages are addressed directly to the customer and/or customers. * It is a multi media promotion * It is benefit oriented direct response advertising. | * Keeping the existing customers as well as

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    Creative Writing

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    Emma’s creative writing ideas -Think creatively – Try not to use the first idea that comes into your head from a stimulus because chances are other people will have that same idea. If you are really stuck for ideas try changing time periods‚ set it in the future or the past‚ or a different country. Done to death ideas about belonging include the migrant experience and teenagers in school- if you can somehow twist these overused ideas into something unusual then they may be ok to use. -Use sensory

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    Creative Curriculum

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    The Creative Curriculum is considered to be an adaptive curriculum that continues to stay current‚ and focuses on gaining a better understanding of what teachers should know in order to provide adequate teaching for all students. The curriculum is best known for assisting teachers in organizing their classrooms according to interest areas. For example‚ blocks‚ dramatic play‚ discovery‚ library‚ art‚ etc. Through the various interest areas educators are expected to integrate content into their lesson

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    advertising analysis

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    followings‚ I will discuss the communication process in the advertisement‚ trying to explain what  the key message(s)  the sender try to convey to the receivers and the whole communication process in both angles of advertiser and receivers‚ with reference to Berlo’s Communication Process. The advertisement I choosed is "HSBC Lemonade Hong Kong Dollar version TVC"‚ which is launched by the HSBC Group. A basic model of Berlo’s Communication Process In the Berlo ’ communication‚ there are two major characters

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    Advertising and Dove

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    people into thinking a certain way‚ influence people to do something‚ and even change cultural opinion. What is it? It‟s none other than advertising. With the right research‚ look‚ and design an advertisement has the capabilities to change the way people think of a certain product. Take Dove for example. Prior to 2004‚ this international mega brand used advertising tactics much like many beauty brands in the industry were using- skinny models‚ sexual innuendos‚ and trendy images. 1 But their

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    Stereotypes In Advertising

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    However‚ there are other methods to advertise more accurately. For example‚ in the book The End of Advertising as We Know it‚ the author lists key points a corporation can do in order to preach about their ad truthfully and righteously in the following quote: "Tell the truth‚ tell it all‚ and tell it fast. Do something to make things better. Have a theme

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