BOOK REVIEW The book‚ Blue Ocean Strategy -How to create Uncontested Market Space and Make competition Irrelevant ‚ authored by W. Chan Kim and Renne Mauborgne is the best seller of its time. It is a widely accepted book for strategy professionals. The title indicates the theme of the book .This book promises to achieve the uncontested market space and make competition irrelevant by making the use of Blue ocean strategy. The book argues that companies in existence today should not try to beat
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The Ocean Specific Purpose: To inform my audience about the ocean and the benefits the ocean has on us. Central Idea: We have not discovered a majority of the ocean and I wanted to share why we have not done that. To inform that the ocean is very valuable and that we need to spend more time on really discovering what is down there. Introduction I. The ocean covers more than 70% of the planet’s surface. II. 95% percent remains unexplored‚ and unseen by the human eye. III. Over one million
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Managerial Marketing Blue Ocean Strategy by W. Chan Kim The second part describes the four principles of blue ocean strategy formulation: how to create uncontested market space by reconstructing market boundaries‚ focusing on the big picture‚ reaching beyond existing demand and getting the strategic sequence right. These four formulation principles address how an organization can create blue oceans by looking across the six conventional boundaries of competition (Six Paths Framework)
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has been around for centuries. Currently there are only a few different types of hydro power used to produce energy‚ and only 2 will be covered in this research: wave/current energy & tidal energy. Although both rely on the movement of the earth’s ocean‚ they use the kinetic energy produced to manipulate the movement into an energy source. keywords: sustainable‚ renewable‚ energy‚ resources Table of contents Introduction ……………………………………………….……pg 4 Chapter
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where the observer maps wherever the child goes within a given period on a floor plan of the room. The time the child spends at each area/activity should also be recorded on the floor plan‚ the observer plots the child’s direction onto the floor plan using a dashed line. Tracking grids are used to observe attention span and it also records the activities that children play at most frequently. It is always useful to have a floor plan already made up so you are ready anytime to do one. Time sampling
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Blue Ocean Strategy Rebecka McCollough MKT/421 January 21‚ 2015 Nikki Butler Blue Ocean Strategy When thinking about opening a business‚ you have to look at whether you want to compete in existing markets or create a new market for your product. When you compete in existing markets‚ you will find many of them are overcrowded and your business will not flourish in this environment. You should want your business to stand out and become profitable‚ that is what Blue Ocean Strategy encompasses
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Trashed: Our Ocean By: Meaghan Todd December 10th 2010 CGW-4U1-02 Mr. Kyriacou Have you ever been to the beach? I have and swimming in the ocean is one of my favourite things to do when I go on vacation! You wouldn’t want someone to come into your house and throw their cigarette butts or their plastic drink container on your kitchen floor when they’re done would you? I know I wouldn’t. Littering in the ocean does not magically get rid of your garbage; the marine wildlife
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Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant http://www.blueoceanstrategy.com/ W. Chan Kim Renee Mauborgne Chapter One: The blue ocean strategy is best illustrated by the performance of Cirque du Soleil. Created in 1984 by a group of street performers‚ Cirque productions have been seen by almost 40 million people in 90 cities around the world. In less than 20 years‚ Cirque du Soleil has achieved revenue levels that took Ringling and Barnham
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FROM “ONION” TO “OCEAN” 71 71 Tony Fang is assistant professor of international business at Stockholm University‚ SE-106 91 Stockholm‚ Sweden (tel.: +46 8 163063; fax: +46 8 674 74 40; e-mail: tony.fang@fek.su.se). The author thanks Urapa Joy Watanachote (Thailand)‚ Joost Stel (Netherlands)‚ George Kakhadze (Georgia)‚ Satu Penttinen (Finland)‚ and Gabriel de Mello Pratellesi (Brazil) for personal communications about their respective countries discussed in this paper. The author also thanks
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Acidification in our Oceans Oceanography April 2‚ 2013 What is Ocean Acidification? “Ocean Acidification‚ is the worldwide reduction in the pH of seawater as a consequence of the absorption of large amounts of carbon dioxide (CO2) by the oceans.” (Britannica). Ocean acidification is largely the result of loading Earth’s atmosphere with large quantities of CO2‚ produced by vehicles and industrial and agricultural processes. Since the beginning of the Industrial Revolution about
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