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    |nitk | |BLUEPRINT OF HOTELS | |AND THEIR MARKETTING MIX |

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    Hotel Security

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    guests safe. Many hotels are now implementing a new system of security that will make the guest feel safe while they are staying at the hotel. One of the most recent attacks on two hotels was in Mumbai on November 8 2008 at the Taj Mahal Palace & Tower‚ and the Oberio Trident. Both hotels were bombed and immediately taken over by terrorists‚ which turned into a hostage situation. The total costs of the damage were INR 5 Billion and almost took a full year to repair. After the attacks in Mumbai Jimmy

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    Brick Lane

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    England‚ which can be deduced from the reference to Brick Lane in line 19 and also to the many tall buildings described by Nazneen‚ “The building was without end … it crushed the clouds”. These tall buildings are located in the London Borough of Tower Hamlets where Brick Lane is a street in. The tall buildings are described as very foreign by Nazneen‚ as she describes them as “stone palaces”. This sense of foreignness allows readers to feel the confusion and loneliness faced by Nazneen. Apart

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    Business structure and processes INDUSTRY ANALYSIS FOR HOTEL INDUSTRY‚ INDIA Shruti Garg 2012H149223P Department of Management 16th November’ 2012 Submitted to Dr. Jyoti TABLE OF CONTENTS 1. Introduction 1.1 Background of Hotel Industry 1.2 Structure of Hotel Industry 1.3 Mid Market Segment 1.4 Budget Segment 1.5 Heritage Hotels 1.6 Others 2. 5 Major Players in Market 3. Profiles of some Major Players 3.1. Indian Hotels Company 3.2.ITC/Sheraton Group 3.3 The Leela Group 3.4 The EIH Ltd

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    Taj and Oberoi History

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    Taj Hotels Resort and Palaces are located in the United States of America‚England‚ Africa‚ the UAE‚ Maldives‚ Malaysia‚ Bhutan‚ Sri Lanka and Australia[2]. Jamshetji Nusserwanji Tata‚ founder of the Tata Group‚ opened the Taj Mahal Palace & Tower‚ the first Taj property‚ on December 16‚ 1903. He was inspired to open the grand luxury hotel after an incident involving racial discrimination at the Watson’s Hotel in Mumbai‚ where he was refused entry as the hotel did not permit Indians[3]. Hotels

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    ’Taj Hotels Resorts and Palaces’. The Taj Group of hotels has been the standard for luxury in India having acquainted guests for over 100 years now. The Taj Group began in 1903 when Jamshetji Tata opened Taj’s first hotel‚ the Taj Mahal Palace & Tower in Mumbai on 16 December 1903. It is widely believed that Jamshetji Tata decided to build the luxurious hotel after he was refused entry to one of the city’s grand hotels of the time‚ Watson’s Hotel‚ as it was restricted to ’whites only’. GINGER HOTELS

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    Leveraging Employee Engagement in the Hospitality Industry: A Comparative study of Indian Hotels Company Limited v/s ITC-Hotels Division A Project Report Presented to NOIDA In Partial fulfilment for the award of the degree of Hotel and Hospitality Administration Project Guide: Submitted By: Mr. Prateek Ghosh Abhishek Chauhan (701) Akanksha Ahuja (711) Ankit Sharma (722) Anshul Gupta (724) Shivangi Kapoor () Dr. Ambedkar Institute of Hotel Management‚ Catering and Nutrition Chandigarh

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    The Steigenberger hotel group name stand for top-class European hotels. They provide incomparable hospitality and superb service for over 75 years. All hotels of the Steigenberger Group are both traditional and modern. They fulfill the high expectations of the guests to the full. The Steigenberger Hotel Group is currently in an expansion phase. Two Steigenberger Grand hotels will set new hotel standards in Leipzig as well as on the Baltic island of Usedom in the coastal resort of Heringsdorf in 2011

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    green marketing

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    PBM Project Taj Brand Table of Contents755653683000 TOC \o "1-3" \h \z \u Introduction PAGEREF _Toc307834455 \h 3Brand Identity Prism PAGEREF _Toc307834456 \h 4Brand Prism Facets PAGEREF _Toc307834457 \h 41.Physique PAGEREF _Toc307834458 \h 42.Personality PAGEREF _Toc307834459 \h 43.Culture PAGEREF _Toc307834460 \h 44.Relationship PAGEREF _Toc307834461 \h 55.Reflection PAGEREF _Toc307834462 \h 56.Self-image PAGEREF _Toc307834463 \h 6Brand essence PAGEREF _Toc307834464 \h 6Brand

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    Taj Hotel and Resorts

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    [pic] Appropriate Entry Modes for the Taj Hotel Resorts and Palaces in the Singapore and Indonesia Compiled By Tutor Rahul Mahajan MAH10496286 Introduction The project is based

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