"Continental lite airline case study" Essays and Research Papers

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    The First True Government At a time when the United States was in need of direction‚ the Second Continental Congress took the authority to act as a national government. Through the history of the United States of America‚ it has struggled to create the government that exists today. In order to succeed‚ like many things‚ this government went through several trials. Without these failures‚ the government of the United States wouldn’t have changed. In the type of government that was being worked toward

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    Summary The Malaysia Airline System (MAS) reported a loss of over RM1.3 billion for the Financial Year 2005. It was unacceptable to many parties such as the stakeholders and the government especially the announcement was made at the same time as some of MAS regional competitors reported strong profits in the same year. The airlines was expected to cut up to 5‚000 jobs and spend a maximum of 850 million ringgit (US$236 million; euro198 million) in compensation packages as part its plan

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    Song Airlines Case Song airline was a low cost carrier subsidiary of Delta airlines that started in 2003. It was formed to compete with JetBlue and other low cost airlines for the Florida market. The market environment at the time of the case was extremely difficult with the rising costs of fuel‚ increasing security requirements after 9/11 and customers’ expectations of lower fares. It has forced many big players in the airline industry into bankruptcy. The operational costs which include gate

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    Southwest Airlines provides short haul‚ high frequency‚ point-to-point‚ low-fare services to and from 58 cities across the United States. The company is known for its low-cost fares and superior customer service in the airline industry. The company was started in 1971 with a motto still lived by today‚ "If you get your passengers to their destinations when they want to get there‚ on time‚ at the lowest possible fares‚ and make darn sure they have a good time doing it‚ people will fly your airline." This

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    MGMT 3110 Case – Southwest Airlines FUNG Ngan Ling 2010 0064 What is SWA’s competitive strategy? What does it take to execute the competitive strategy? From the case‚ we can notify that Southwest Airlines is generally using two competitive strategies. They apply not only the strategy of low costs‚ low fares and frequent flights to form their cost structure‚ but also the “People” strategy‚ Southwest Airlines differentiate themselves by offering affordable

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    At the onset of the airline industry in the United States‚ major network airlines were the sole providers of air travel. This multifaceted industry was a difficult industry to break into as a consequence of “sophisticated customer segmentation‚ hub-and spoke models and costly information systems for reservations‚ fare wars and intense competition” (Thompson 2008). Shrinkage in airline ticket prices augmented the demand for airline travel. Many markets were simply deserted or over-looked by major

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    tagline. This short-haul airline believes that by focusing on friendly service‚ speed and frequent point-to-point departures‚ its low pricing is able to compete against car transportation. While other competitors try to delight customers by investing in meals‚ airport lounges and seating selections‚ Southwest chooses to eliminate or reduces investments in these industry’s competitive factors. As a result‚ Southwest’s low prices are unbeatable making them the preferred airline in the industry. With a

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    The airline industry faced a severe downturn after the September 11 attacks. American Airlines was one of many airline carriers that were affected by the tragedy that took place on this day. While other corporations were able to stay afloat‚ American Airlines suffered because of the trouble it had within the organizations. American Airlines struggled to stay intact when conflict antecedents came into play. These included an economic recession‚ rising energy costs‚ and losses incurred by corporate

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    Continental carriers inc.

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    I. Statement of Financial Problem Should Continental Carriers‚ Inc. use debt or equity to finance the acquisition of Midland Freight in 1988‚ either by selling $50 million in bonds at a 10% interest rate to a California insurance company with a maturity of 15 years‚ or by issuing 3 million in common stock at $17.75 per share with a dividend rate of $1.50 per share? II. Financial Framework The outcomes of various financial alternatives can be examined through an EPS-EBIT analysis‚ where EPS

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    How We Saved Continental

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    Critical Leadership Skills Due: February 6th‚ 2014 Case Study #1 Right Away and All at Once: How We Saved Continental In this article‚ Greg Brenneman recounts his experience with Continental airlines and how he was able to successfully turn the company around. Continental had achieved the ’luxurious’ place of tenth out of the top ten airlines in the US based on customer service areas‚ and this was due to a number of problems. Brenneman explains that the method to reviving the crippled company

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