Page 2 ii. Situational Analysis Page 2 * Macro Page 2 * Micro Page 4 * Internal Page 7 iii. SWOT Analysis Page 9 iv. Key Issues Page 10 v. SMART Objectives Page 10 vi. Conclusion Page 10 vii. Bibliography Page 11 Introduction – Pick n Pay Pick n Pay is one of Africa’s largest and most successful retailers of food‚ general merchandise and clothing. Pick n Pay was founded by visionary retailer Raymond
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shop In comparison to a brick and mortar store‚ an online shop is open 24 hours a day. This means consumers can buy products/services at their convenient time. Moreover‚ prospective customers do not wait in a queue for billing or walk around the shops and ache their foot for selecting the product of their choice. With just a few clicks of mouse everything can be done online. The only thing you need to know the method of shopping products online. Products that you buy can even be delivered to you
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Australian and New Zealand Online Shopping Market and Digital Insights Contents 1 Introduction 3 2 Executive summary 5 3 Research findings 8 4 Appendix 51 Digital media research 2012 | 2 Introduction 1 Digital media research 2012 | 3 Definition and methodology The definition of online shopping we use is online purchasing of physical merchandise such as clothes‚ books‚ and electronic items. This covers the same merchandise categories as used in the retail sales statistics published by the Australian
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Discuss whether or not Amazon has lost its identity by expanding into markets well beyond books. Amazon has not lost its identity by expanding into markets beyond books however has matured in its appearance. In the past Amazon was initially just an online retailer of books but now Amazon is a retailer of clothing‚ jewelry‚ electronics‚ shoes‚ and hardware just to name a few. By Amazon expanding into these other markets it has increased its market share and profit over the last five years. During
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Strategy One - Expansion of Online Product Range and Depth ................ 6 5.2. Strategy Two - Expansion of JB Hi-Fi HOME Branded Stores ................. 7 6. Corporate Balanced Scorecard (BSC) for JB Hi-Fi .................................. 9 6.1. Strategy Map ............................................................................................. 9 6.2. Balanced Scorecard ................................................................................... 9 Conclusion......................
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the item at home and get it shipped to them also. When buying items from amazon it is usually cheaper online than at stores‚ so you can see why stores are going out of business. According to the article it says‚¨ … there have been 60‚000 retail jobs lost in just the last two months ¨. Imagine how many retail jobs are lost in a year. People are constantly losing their jobs because of online shopping o
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“Every store in the world is literally in (the) Millennials’ pockets” (Lewis‚ 2014‚ para 3). Hence‚ we will take a look into Zalora and how the company thrive in the e-commerce market to learn more about their success. 2.1 ZALORA SUCCESS IN THE ONLINE MARKET Zalora is a company born out of the Rocket Internet family in early 2012 and is currently headquartered in Singapore. Zalora’s main mission is to respond to a growing need for a fashion market for people in the Southeast Asia and Australia
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Case Study - Blue Nile‚ Inc. Zequn Fan (Ford) Executive Summary Google is a well-known technology giant in the IT industry. Motorola is a well-known manufacturer of mobile devices. Blue Nile‚ Inc. is the largest online jewelry‚ mainly diamond‚ retailer around the world. Their business model is pioneer in the industry. However‚ Blue Nile found itself stuck in the middle‚ because of Tiffany’s and DeBeers’ occupation of high end market and Amazon’s and Overstock.com’s occupation of low end. In order
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increasing. Third‚ the Internet has been accepted by broad Consumer segments for various purposes‚ such as information search and online purchasing. Also‚ as reported in Cyberatlas.com (2002)‚ 36 percent of Americans use the Internet to search for products and service information‚ a 10 percent increase over 2000. Among Internet users‚ 39 percent are making online purchases and 35 percent are searching for health information. Along with the increasing popularity of the Internet‚ marketing
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Strengths 1. Leading in China’s online shopping market 2. Excellent customer relationship management 3. Diversification- variety of products and huge number of choices available 4. Cheaper- no middleman‚ no c2c transaction costs‚ products sold are cheaper than retail 5. Stable server and high performance technical support 6. Secure online payment systems 7. Efficiency- provides excellent search engine to buyers‚ can communicate directly with sellers via a chatting tool
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