Examine the advantages and challenges of developing a strategy for competitive advantage based on resources and capabilities. Illustrate your answer with appropriate examples. In lights of changing technical advancements‚ cut-throat competitions and unstable global economic conditions‚ managers need to consider strategies to sustain competitive advantage more frequently then ever. And no matter how organized their companies are and which industries they are working in‚ they can quickly start by
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Marks & Spencer Resources‚ Capabilities & Competitive Advantage Compiled for Paull Robathan. Author: Kerry Sheehan Monday‚ 02 February 2004 1EXECUTIVE SUMMARY In the period up until the mid 1990’s M&S had a market leading share of the clothing market. They used their resources and subsequent capabilities to exploit their differences from the competitors and create competitive advantage by: *Empowering suppliers/manufacturers with design responsibility *Closely managing supplier relationships
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Introduction Since its publication in 1990‚ Michael Porter’s book The Competitive Advantage of Nations has attracted much consideration. The main analytical tool of the book is the diamond of competitive advantage (figure 1). This model is based on four country specific "determinants" and two external variables. Porter’s four determinants and two outside forces interact in a "diamond" of competitive advantage‚ with the nature of a country’s international competitiveness depending upon the type and
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Rynes‚ 2003; Schreck‚ 2011). Therefore‚ this article aims at throwing light on the link between CSR and firm performance by assessing how CSR might influence a firm’s competitive advantage. Specifically‚ as many companies realize how important it is to attract highly skilled employees as a main component of their competitive advantage (Pfeffer‚ 1994; Teece‚ 1998; Turban & Greening‚ 1997)‚ the focus will be on the link between CSR and human resources. This article will start with a review of previous
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How competitors affect competitive advantage of Pepsi Pepsi is one of the world’s top carbonated drink company established in 1893. Today it has grown into a multibillion company which produces some of the most popular soft drinks‚ cereals and franchise eateries (Our History 2011). But Pepsi‚ like most of the other companies is unable to escape competitors in their general task environment who directly affect their competitive advantage. Competitive advantage is the advantage a company or product
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ultimately providing the same value throughout‚ which is of no value to the customer. Therefore‚ for an organization to be able to sustain for long term‚ an organization would require a competitive strategy by performing a different set of
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Discuss what is meant by sustainable competitive advantage Sustainable competitive is what all the companies want to gain it and maintain it‚ it can let the company to keep the position of market leadership and let the company be successful. Evans et al. (2003‚ p.225) states that “no advantage is sustainable for ever‚ as competitors will seek to imitate it. “It has told that a sustainable competitive advantage it should be unique and can’t be copy easily by the competitors‚ also Evans et
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technologies‚ to gain competitive advantage. Banking is one of the industries‚ which involve both high information content of the product and high information intensity of process. The nature of the industry implies that it is highly competitive. Therefore‚ in order to cope up with the rising competition Banks can reflect on the use of IT as a competitive tool. Hence‚ this study deals with the research question whether Sri Lankan Banks use IT to gain competitive advantage. The study was carried
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The Impact of Core Competencies on Competitive Advantage 1. Introduction Companies need to learn to manage tomorrow’s opportunities as competently as they manage today’s businesses. The discovery of new competitive space is helped when a company has a class of technology generalists that can move from one discipline to another. The new market development can be geared up by developing the capability to redeploy the human resources quickly from one business opportunity to another. It is the top
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before‚ Europe has around three thousand short-haul airlines meaning that the competition of easyJet can be very wide. Although‚ the main threat in terms of competition for easyJet is the low-cost Irish company named Ryanair. This company bases its competitive strategy in “cost leadership” approach (supply same service at lower cost) and is double the size of easyJet in terms of profit. It covers the main destinations of Europe offering around 27 different countries and main cities in every country. From
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