has taken various initiatives like dental health camps to promote good oral care. Manufacturers have used advertising campaigns to promote higher consumption of toothpastes and toothbrushes. Colgate and HUL together account for over two-thirds of the organized toothpaste market. In toothpowder market‚ Colgate‚ HUL and Dabur are the major players. The report analyzes the oral care market in India. It also provides a brief overview of the world and US oral care market. The report also profiles the major
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Creating a brand use to be as simple as coming up with a catchy slogan or a distinct logo. The American Marketing Association defines a brand as “a name‚ term‚ sign‚ symbol‚ or design‚ or a combination of them‚ intended to identify the goods or services of one seller or group of sellers and to differentiate them from those of competitors.”(Koetler 2012) Over time though‚ branding has emerged into a complete science starting from how a company creates and delivers a promise to the way that promise
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IDEA cellular limited Idea Cellular: commonly referred to as Idea‚ is an Indian mobile network operator based in Mumbai‚ India. Idea is a pan-India integrated GSM operator offering 2G and 3G services‚ and has its own NLD and ILD operations‚ and ISP license. With revenue in excess of $4 billion; revenue market share of nearly 15%; and subscriber base of over 121 million in FY 2013‚ Idea is India’s third largest mobile operator. Idea ranks among the top 10 country operators in
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POVERTY AND CONDITIONAL CASH TRANSFERS A Reaction Paper on the Article Written By Randy David Presented by: JOEFREY C. MIRAFUENTES --oOo-- While the article wished to present the acceptability of the Conditional Cash Transfers as an immediate response of the Philippine Government to the beleaguering effects of poverty‚ it also presented another reality that cannot be obscured away from discussing such societal problem‚ and that is the susceptibility of this stimulus program to be exploited
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cannot reach separately. Internal Environment Factors STRENGTHS * Offers products for Personal care‚ Oral Care and Household. * Oral care‚ most likely the Hapee toothpaste‚ is offered much cheaper than the competitor’s main product‚ Colgate. * Exercised the Personal selling through door-to-door. * Focused on giving superior customer value WEAKNESSES * Lack of budget for advertising in media. * Low strategies to compete with other big companies. * Less product
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Differentiating Market StructuresElizabeth AndaverdiECO 365May 8‚ 2014Edward PriceDifferentiating Market StructuresMarkets are different‚ without these different markets there would not be any structure. Being able to understand different markets and its language‚ like demand‚ supply‚ average variable cost and marginal costs we can better prepare for economic and financial future. The market structure and the interaction that occurs can be defined by the number of businesses‚ and barriers new firms
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APAC region‚ and the ROW; it also covers the Global Pet Food market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market. Key vendors dominating this space are Colgate-Palmolive Co.‚ Del Monte Corp.‚ Mars Inc.‚ and Nestlé S.A. Other vendors mentioned in the report are Affinity Petcare S.A.‚ Ainsworth Pet Nutrition Inc.‚ American Nutrition Inc.‚ Blue Buffalo Co. Ltd.‚ Continentale Nutrition S.A.‚ C & D Foods Ltd
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Investments in the Sector – Recent M&A Deals – Recent Private Equity Deals V. Major Players – Major Players – Common Stock Comparison 1 Index VI. Profiles of the Major Players – – – – – – – – – ITC HUL Nestle Dabur Godrej Consumer Colgate-Palmolive Marico GSK Consumer Britannia VII. Corporate Profile (Dinodia Capital Advisors) 2 Executive Summary (1/2) The Fast Moving Consumer Goods (FMCG) sector in India has been growing at a healthy CAGR of 11% over the last decade Riding
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Crest Whitestrips Disrupts Tooth Whitening “This is it. This is what we need”‚ Paul Sagel‚ a young chemical engineer at P&G utters in February 1997. He recalls later:” I put it on my teeth‚ stuck it on‚ and said. “That´s it!” We knew we had it instantly”. What Sagel remembers with such excitement is the eureka moment when he together with his senior colleague and mentor Bob Dirksing comes up with a novel effective solution for tooth whitening. Bob Dirksing‚ 56‚ is a 30-year company veteran and
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usually starts by 4 PM and it indeed started that time and took almost two hours for ourAquino talked about various national issues. In his SONA 2013‚ he highlighted 25 key issues which includes the Expansion of the Pantawid Pamilyang Pilipino Program (4Ps)‚ Strengthening of the agricultural sector‚ Appeal to fishers‚ Distribution of Hacienda Luisita land‚ Extension of PhilHealth coverage‚ Protecting Filipinos from natural calamities‚ Solving the problem of floods‚ Housing for cops and soldiers‚ Amendment
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