HISTORY OF UNILEVER Unilever has had a very long history with the Indian consumer. It has had its presence since 1888 when crates full of sunlight soap bars were noticed in the Kolkata Harbour with the words ‘Made By Lever Brothers’ embossed to it. This long presence has helped it have an advantage over its competitors like P&G which came in way later around 1960’s. Here is the chronology of important events of Hindustan Unilever: TIMELINE: * 1888 Sunlight soap introduced in
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Bond 3 Roses‚ Annapurna‚ Brooke Bond Red Label‚ Brooke Bond Taaza‚ Brooke Bond Taj Mahal‚ Bru‚ Kissan‚ Knorr‚ Kwality Wall’s‚ Lipton‚ Magic‚ Magnum‚ and Modern brand names; personal care products under the Aviance‚ Axe‚ Breeze‚ Clear‚ Clinic Plus‚ Closeup‚ Dove‚ ELLE 18‚ Fair & Lovely‚ Hamam‚ Lakme‚ Lifebuoy‚ Liril 2000‚ Lux‚ Pears‚ Pepsodent‚ Pond’s‚ Rexona‚ Sure‚ Sunsilk‚ TRESemmé‚ and Vaseline brand names; and home care products under the Active Wheel‚ Cif‚ Comfort Fabric Conditioner‚ Domex‚ Rin
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The Broad Ripple Park Carousel was installed in 1917 in an amusement park on the outskirts of Indianapolis‚ Indiana. The White City Amusement Park had been established in 1906 in what is now Broad Ripple Village‚ alongside the White River. In 1908 a fire caused damage throughout the park‚ and only the swimming pool remained unscathed.[2] The park closed for three years until its purchase by the Union Traction Company‚ which restored it and operated it for eleven years. The carousel was installed
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Introduction: This project titled ‘ Image Profile Analysis of Leading Brands of Tooth paste amongst consumers ‘is a study which seek to define the image of tooth paste brands in terms of 6 attributes ‚ Healthy tooth & gums ‚ Long lasting freshness ‚Prevention of tooth decay ‚Whiteness ‚ Use of Natural herbs ‚ Good foaming A survey was conducted on 50 people living in and around the city to elicit their responses‚ on which the results and findings of this study are based. It tells the
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Marketing presentation-PEPSODENT Changing face of the Indian consumer More aware and selective Has faster changing needs and habits Increased ability to spend on a wide range of products Availability and willingness to use credit Quality conscious Rural consumers are specially price sensitive. A company which was established keeping all these in mind with a vision "Meeting everyday needs of people everywhere" was Hindustan Lever Limited or HLL as we all know. A few fast facts about the company:
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Mass Communication – Assignment – BLACK SWAN Casts Release Date: December 3‚ 2010 (Limited) On DVD: March 29‚ 2011 Genre: Suspense‚ Drama Director: Darren Aronofsky Writer: Mark Heyman‚ John McLaughlin Cast: Natalie Portman‚ Mila Kunis‚ Vincent Cassel‚ Winona Ryder‚ Barbara Hershey‚ Sebastian Stan‚ Kristina Anapau Studio: Fox Searchlight Pictures Official site: blackswan2010.com Running Time: 103 minutes MPAA Rating: Rated R for strong sexual content‚ disturbing violent images‚ language and some
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There Will Be Blood is a historical drama written and directed by P.T Anderson. The film explores themes of ambition‚ loneliness‚ lust for power‚ false personas‚ hatred‚ lack of faith‚ mistrust and loss of humanity. Anderson explores these themes through the characters of Daniel Plainview and Eli Sunday. In addition to character exploration‚ Anderson uses a variety of cinematic techniques in order to subtextually portray these themes. These techniques include‚ contrasting lighting‚ long shots‚ wide
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Major findings about the involvement levels: Consumer involvement refers the amount of information processing and the degree of importance a consumer attaches to a product. Low involvement purchases require very limited information processing whereas high involvement purchases require complex decision making. Both have a significant effect on consumer behavior. From Exhibit 6‚ Table 1‚ with respect to each of the habits and practices‚ a set of inferences can be derived about the involvement levels
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create a feeling of nostalgia. However‚ there were also unconventional filming techniques. Several scenes played around with different point of view‚ and Bogdanovich experimented with these perspectives by placing the camera on the car‚ or having closeups of the characters’ faces. The language used is also vulgar and includes swear words. This intermixing of the old and new became one of the trademarks of the 1970s cinema. Throughout the era‚ classic films were “re-imagined or given a modern‚ more
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Brands FoodNutrition Brands Home Care Brands Lux‚ lifebuoy‚ Dove Personal wash Pears‚ Rexona‚ Breeze‚ Surf excel Laundry Wheel Sunlight Fair & lovely Skin care Ponds Vaseline Sunsilk Hair care ClinicHindustan Unilever ltd Pepsodent Oral care Closeup Axe Deodorants Rexona Color cosmetics Lakme Ayurvedic Ayush • Pepsodent has established itself as a strong‚ reliable brand commanding the second place in terms of market share next to Colgate from Colgate-Palmolive Ltd.• The product line of Pepsodent
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