Synopsis With its sensational donuts‚ Krispy Kreme created a cult like following among their consumers and professional investors alike. Krispy Kreme’s simple business model was easy for most people to understand; they sold donuts‚ and the more they could sell the better the company did financially‚ or so they thought. From its IPO in April 2000‚ at the peak of the internet boom‚ Krispy Kreme was led by CEO Scott Livengood who expanded the company rapidly taking it from a small town donut shop
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Krispy Kreme began as a single doughnut shop in 1937 and grown quickly into a large public firm with franchise over the country in 2000 forward. It generated revenues through four major sources: on-premise retail sales (accounting for 27% of revenues)‚ off-premises sales to grocery and convenience stores (40%)‚ manufacturing and distribution of product mix and machinery (29%)‚ and franchisee royalties and fees (4%). Roughly 60% of sales at a store were derived from its signature product‚ the glazed
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center aisle sales include: cookies ($3.7 billion)‚ pastries/doughnut ($1.7 billion)‚ baking mixes ($1.1 billion)‚ and prepared pies and cakes ($1 billion). ("Digging into Desserts‚" in Food Technology‚ November 2011 (Vol. 65‚ No. 11)‚ p. 17) Krispy Kreme is an international doughnut and coffee brand that is best known for its Original Glazed Doughnuts and Signature Coffee. The brand is present in more than 20 countries worldwide including the United States‚ Australia‚ Korea and the Philippines
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KRISPY KREME DOUGHNUTS Krispy Kreme Doughnuts‚ Inc. is a specialty retailer of doughnuts. The company ’s business owns and franchises Krispy Kreme doughnut stores‚ where it makes and sells over 20 varieties of doughnuts‚ including its signature Hot Original Glazed and nine other varieties. Each of its stores is a doughnut factory with the capacity to produce from 4‚000 dozen to over 10‚000 dozen doughnuts daily. The Company also sells in its stores drip coffee‚ other beverages‚ other bakery items
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weaknesses‚ opportunities‚ and threats compared to their internal and external environments. When it comes to Krispy Kreme‚ their SWOT analysis showed some interesting points. Some of their strengths were great brand recognition‚ centralized manufacturing‚ effective supply chain management‚ and the “donut theatre” experience. When it comes to brand recognition‚ everyone knows who Krispy Kreme is and what they do. From a marketing standpoint‚ this is very a very important hurdle to jump‚ because companies
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FROM: JMSB Students TO: Shareholders and potential investors of Krispy Kreme Doughnuts Inc. DATE: Tuesday‚ January 19 2010 SUBJECT: Krispy Kreme Doughnuts Inc. Analysis 1) Identification of issues: * Is Krispy Kreme’s a healthy company? * What had happened to the company? * Why were so many investors fleeing the popular doughnut maker? * Were the revelations about the company’s franchise accounting practices sufficient to drive that much value out of the stock? * Were
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Nike‚ Inc Case 15 Team 3 A Case Brief Submitted to Dr. Patin Professor of Finance Submitted by In Partial Fulfillment of the Requirements for Advanced Issues in Corporate Finance FINC 4753‚ Section 201 Midwestern State University Dillard College of Business Administration Spring 2014 Date Submitted 03/10/2014 Table of Context General Information ……………………………………………… Page 3-4 Cohen Figures …………………………………………………….. Page 4-5 My Calculations ………………………………………………… Page
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FINANCIAL PLANNING First Trimester‚ SY 2012-2013 FEU–MBA Prof. Raymond Queddeng THE THREE CASH FLOW ANALYSIS Submitted by: Group 1 Rebecca Capricho Agnes Masiglat Rosalia Simborio Victorino Samarita Edwin David I. Statement of the Problem: 1. Determine for each of the years on the Consolidated Statements of Cash Flows of Alpha‚ Beta‚ and Gamma Corporation the following: a. Each firm’s major sources and uses of cash b. Positive/Negative Variance between
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Krispy Kreme Financial Health Analysis ACC 226 Depreciation Analysis: Depreciation is the term used for the decline of an object value over time. Krispy Kreme’s depreciation is calculated using the straight line method. Benefits from asset are more likely to be constant over its live‚ thus making straight line method of depreciation more appropriate as it results in a constant annual depreciation change. Krispy Kreme uses SFAS-142 for accounting of intangible assets. Per this
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To: Investors of Krispy Kreme Doughnuts From: Financial consultant Date: January 2005 Subject: Warning signals from Krispy Kreme Doughnuts Historical income statements show that the revenues and net income increased continuously from 2000 to 2004. The first warning signal observed was net loss in May 2004. By comparing income statement in May 2003 with income statement in May 2004‚ the revenue increased 24 percent‚ but net income appeared negative. Krispy Kreme spent $40 million in
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