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    Addiction of Celebrity-Watching “Everyone will have his fifteen minutes of fame‚” says Andy Warhol. As today‚ the definition of the word “celebrity” is no longer associates with the original meaning form the dictionary. Daniel Boors tin‚ the author of the “Or‚ What Happened to the American Dream‚” restates the definition of the “celebrity” in his book which is “celebrity is a person who is well known for his well-knowingness.” No a doubt‚ benefited by the modern high-tech media of the celebrities-watching

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    October 28‚ 2013 Dear Dr. Mitchell‚ I found this assignment somewhat challenging to me‚ since it is sometimes hard for me to find the correct words that would get my point across‚ in this case‚ to describe a painting. I came across this painting by Archibald John Motley Jr. named “Nightlife”. It caught my eye because of all the activity that was going on in it‚ as well as the vibrant colors seen in this painting. It seemed like such a happy scene that it made me smile. Archibald was an African-American

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    purpose is to attain a better understanding of effective use of celebrity endorsement as an advertising strategy. The types of sources covered when conducting this research included journals‚ articles‚ books and dissertation which relevant to the celebrity endorsement. There are four main parts need to be emphasis‚ first is the history and background‚ second is evaluation of three theories model; which consists of TEARS model shows celebrity play an important role in facilitating advertising effectively

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    “The Impact of Celebrity Endorsement On A Customer’s Buying Behaviour” Reviewing The Literature: This literature review aims to provide a comprehensive account of the different theories which will provide frameworks for answering market research questions relating to “The impact of celebrity endorsement on a customer’s buying behavior” and using celebrities in advertising and endorsing different products. Various Theories selected within this literature review are those which constitute a core

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    Capstone Intro 2014 Ruane

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    Unforgettable Business Learning © 2014 Capsim Management Simulations‚ Inc. School: Isenberg School of Management‚ UMass Amherst Professor: Sinéad Ruane Class: SCH-MGMT 494BI Business Policy & Strategy Section: 08 Unforgettable Business Learning © 2014 Capsim Management Simulations‚ Inc. Why Simulate? Risk-Free View Alternative Strategies Compresses Time Enjoyable (1 Round=1Year) Selectivity vs Integration Unforgettable Business Learning © 2014 Capsim Management Simulations‚ Inc.

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    SVNIT Summer Internship 2014

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    motivated attitude to learn new things. His performance exceeded expectations and was able to complete the project successfully on time. LSM We wish him all the best for his future endeavours. Summer Internship Held Between: 9th June To 27th June - 2014 Utpal Mistry A-1 to A-4‚ R.S. No. 59‚ Near Sosyo Circle Besides HP Petrol Pump‚ Bamroli Road‚ Off. Udhna Magdalla Road‚ Surat- 395 017‚ Gujarat‚ INDIA. Ph. +91 261 263 1942‚ Fax. +91 261 263 1950 E-mail: support@lexus-com.com Web: www.lexusindia

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    MEHB221 Fluids Mechanics Lab 2014 Experiment No. 2 FLOW VISUALIZATION Objectives To study the flow lines and path lines in fluids mechanics (steady flow)‚ and investigate the influence of different shaped bodies on the flow. Apparatus Flow Visualization Unit‚ FM 22 (Figure 4). Hydraulic Bench‚ FM 110. Summary of Theory Timelines‚ Pathlines‚ Streaklines and Streamlines (Flow lines) In the analysis of problems in fluid mechanics‚ frequently it is advantageous to obtain a visual representation

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    attitude toward the consumers (Chaiken‚ 1979). McGuire (1985) also suggested that endorser which is familiar and likable towards the audience may bring persuasiveness to the advertisement. 2.1.1Celebrity Endorser Schiffman and Kanuk (2007) defined celebrities to public and famous figures 2.2Endorser Credibility According to Ohanian (1990)‚ endorser credibility can be defined as "as a communicator ’s positive characteristics that affect the receiver ’s acceptance of a message" Research found that higher

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    Solar Energy Proposal 2014

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    electricity generated per day‚ it adds up to approximately 2110 kWh of electricity per month and 25‚550 kWh of electricity per annum. Till date‚ these solar panels would have generated an estimated amount of 50‚750 kWh of electricity generated (15 May 2014). Reducing 8 tonnes of carbon emission each year‚ these solar panels have proved to be a source of alternative energy for Hwa Chong Institution. The electricity generated by these solar panels are used for powering the spotlights that light up the

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    ability to lead are qualities that are not even enough to supplement our passion to be in position. This phenomenon has led these contenders to resort into a new tactic‚ the use of celebrity influence into the picture. The global community took this as an interesting approach. One great example of massive use of celebrity endorsements during elections is the Presidential Elections of the United States of America where re-electionist Barrack Obama from the Democratic Party used the famous host and

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