Role: New Higher at Caterpillar Tractor Co. Question: Morgan asks you: What Cat’s Sustainable Distinguishable Competitive Edge is? Answer: Our Sustainable Distinguishable Competitive edge is our chain of distribution‚ which through our large geographic base allows us to be independent of any domestic business cycle. Centered Argument: Through keen managerial strategy our company was able to establish business overseas before our competitors. Pioneering the overseas market allowed us to be able
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MGMT 479 - STRATEGIC MANAGEMENT Case Study #1: "The Comeback of Caterpillar‚ 1985-2002." Synopsis: In the early 1900 ’s the heavy steam tractors of farmers of the delta in the San Joaquin Valley‚ California‚ consistently sunk into the moist soil. Their attempts at bigger wheel to solve the problem proved futile. Benjamin Holt‚ a combine maker‚ replaced the tractor wheels with tracks‚ distributing the tractor ’s weight more evenly over a broader surface that gave the tractors more traction
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position to carter to this increase in order in the future‚ they are in for a heavy loss and as a result they might even consider an employee redundancy plan also. After this meeting trade unions requested some conditions also. Problem Statement In this case we can identify several Management issues which influenced for the smooth functioning of the company. Those issues as follows; Issue 1 Organization decided to increase their production and implement an incentive program for employees who had produce
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Case #4: Bridging the Gap As customers once knew‚ The Gap was a popular fashion apparel store that attracted many people to it. However‚ this is no longer the case in the present day. So what happened? According to the case‚ competitors are gaining market share with cheaper and fresher fashion designs. One of the problems Gap (including other retailers) is the rising costs of raw materials. Gap said this would force them to raise their prices on items by 20 percent‚ but the customers
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Trident University Module 4 Case Assignment Principles of Management Dr. Rhonda Hatfield 26 February 2014 Module 4 Case: The Management Function of Directing Case Study Assignment Expectations: After reading the article‚ please respond to the following questions. 1) Briefly summarize the article. 2) Define and discuss the directing function of management. 3) Based upon the information in the article‚ what are some examples of how you would use this management function? Compare that
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Case study outline for Unit CU3049 Section 1: setting the context Describe the two learners you are going to be using for the case study and the programme which you are assessing. These can be learners you have actually worked with‚ or learners who you imagine you would work with‚ or a composite of learners you have known. If they are different from each other‚ this allows you to provide more evidence as you explain how you will adapt to each. Explain the assessment strategy that applies
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Review of Caterpillars’ Code of Ethics Caterpillar Incorporated (Caterpillar) is the world’s top in manufacturer of construction and mining equipment‚ diesel and natural gas engines and industrial gas turbines. In 2008‚ Caterpillar reported sales revenue of $51.3 billion dollars from domestic and worldwide operations (Caterpillar‚ 2008). As reported in Caterpillar’s 2008 Annual Report‚ Caterpillar is a worldwide company with 67% of their sales from outside of the United States (Caterpillar‚ 2008)
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Caterpillar being global leading producer of construction and mining equipment operates in Energy‚ Transportation‚ Construction and Resource Industries (*SRG 2014). It is over ninety years Caterpillar Inc. put efforts to develop ambitious sustainability goals to make encouraging impact in every region they operate. With revenues of over $47 billion achieved in 2015 Caterpillar made interested their customers to stimulate infrastructure‚ energy and natural resource development through acceptance
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Case Study: GAP Inc. Viewpoint: Robert Fisher Time context: 1st Qtr of 2007 I. Problem Statement How could Gap Inc. win the Yuppies market in Metro Manila‚ Metro Cebu and Metro Davao? II. Objective To win the yuppies market In Metro manila‚ Metro Cebu‚ Metro Davao in 1 year time. III. Areas of consideration Strength: a. Has a multi-brand category with existing market. (Gap‚ Banana Republic‚ Old Navy) b. Entered into international markets and become the second largest
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Caterpillar Sales and Marketing in Japan Caterpillar should concentrate more resources and efforts to expand the sales and marketing in Japan. Caterpillar has a good opportunity to expand Japan market share and to achieve more profits because that the Japanese government demand huge number of heavy construction equipments to rebuild the damaged infrastructure caused by earthquake and tsunami. Though Komatsu is a strong competitor against Caterpillar and has a bigger market share‚ Caterpillar’s
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