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    BATNA Case

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    Call Poly Pomona IBM 436‚ International Negotiations BATNA Case (AnyCo) Winter‚ 2015 AnyCo is a US consumer product company enjoying broad distribution and dominant market share in its domestic market. An opportunity exists to penetrate and perhaps dominate an offshore market‚ PseudoLand‚ worth an estimated $20 million in sales per year. Domestically‚ however‚ each dollar of revenue consistently produces the following income statement (P/L): Sales $1.00 Delivered Cost of Goods .55 Gross

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    Sunbeam Case

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    1. The changes made by Al Dunlap gave him the ability to gain stronger control over the future of Sunbeam. His goal was to double revenue and dramatically improve operating margins‚ and he put in place a number of measures to achieve it. Let’s analyze each of these measures individually: a) Replacing Senior Management team: Dunlap fired the entire existing Senior Management team and brought on people from his previous company‚ Scott Paper. Given their history of working together closely‚ this

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    Case on Wipro

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    the top 100 Technology companies globally today. Forbes counts Wipro in its list of Fab 50 Firms of Asia. Wipro’s growth continues be driven by its core Values. Wipro has implemented a 360 degree appraisal process within which Mr. Premji himself is appraised by the board of directors and Sr. Management. In this case we would study the 360 degree appraisal process and leadership program in Wipro. CASE BODY “Wipro is ranked 4th in the ‘Top Companies for Leaders’ in India‚ 5th in Asia Pacific

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    Tweeter Case

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    QUESTIONS: Should Tweeter continue with its Automatic Price Protection (APP) policy along with Every-day Fair Pricing (EDFP)? Tweeter should continue with its current Marketing strategy based on APP policy and Every-day Fair pricing. Their target customer is the Quality/Service oriented and they should focus on retaining their loyalty. The shift from having continuous Sales Events to fair pricing and price protection has been proven successful as same store sales have increased‚ new stores have

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    case study

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    06-4702-Conklin.qxd 5/10/2005 6:00 PM Page 561 6 INTEGRATIVE CASES I n this chapter‚ the objective is to discuss cases that draw on the frameworks and perspectives developed throughout the casebook and that include important issues from each of the earlier chapters. GM IN CHINA For GM China‚ the year 2004 brought a wide variety of new challenges that added to an already complex business environment. The industry structure was changing quickly. Demand and supply projections

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    CASE OF ITC

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    EXECUTIVE SUMMARY The present study is related to importance of FOREIGN DIRECT INVESMENT that highlights the flow of foreign capital into agricultural sector‚ the difference between direct investment and portfolio investment‚ in agriculture is a bane or boon and can this be the problem regarding to middleman corruption in agribusiness sector and the agricultural chain. As agriculture is predominant in Indian economy & it contributes a larger share to the growth of national income. Agricultural

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    Case Study

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    Case study 2 Chris Double 7. 14.1 is Chris’s BMI 8. 1308 is Chris’s BMR 9. 151.6 is his THR at 60% 178.8 is his THR at 80% 10. Since Chris is a young teenager and hoping to be on the wrestling team‚ a sport that requires a lot of strength‚ speed‚ agility‚ endurance and explosive power I will give him the 1rm bench test for his upper body strength and for his lower body strength I will give him the 1rm strength test using the squat instead of the leg press as the squat is a better overall

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    Walmart Case

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    11.2%‚ nearly 2% * Increasingly Concentrated Industry (many failed‚ others were acquired) * 1986: 5 top accounted 62% of industry sales‚ * 1993 they accounted for 71% (companies operating 50+ stores accounted for 82%). WAL-MART (p.3) * COGS= ¾ of revenues → distributors were not falling-over to serve them like competitors in larger towns * Only alternative: Build own warehouse→ so to buy in volume at attractive prices → Store

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    Harrah Case

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    Case: Harrah’s Entertainment‚ Inc: Rewarding Our People. Strengths and Weaknesses of Harrah’s gain-sharing Program Harrah’s strategy was to shift from service-driven company to a customer-driven company‚ and it invested in people development and bonus rewards. Company has introduced a gain-sharing program where employees were rewarded for improving customer service. This program has required employees to have more interacts with customer such as hand shake “employees can lose

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    Case Study

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    Cornelius Lucas International Marketing April 23‚ 2012 Case study-Coke and Pepsi learn to compete in India Coke had been present in the Indian market until they left in 1977 because of a dispute over the trade secrets. They chose to leave instead of cutting their equity stake to 40% and handing over their secret syrup recipe. When Pepsi entered the market‚ sales of soft drink concentrate to local bottlers could not exceed 25 percent of total sales for the new venture. The government also mandated

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