STRATEGIC PLANNING AND MANAGEMENT Fages Gaspard Introduction of the company Main address: Carrefour S.A.‚ BP 419-16‚ 75769 Paris Cédex1 6 Avenue Raymond Poincaré‚ Paris 75116‚ France Tel: +33 1 53 70 19 00 Fax: +33 1 53 70 86 16 Website: www.carrefour.com Carrefour is the world’s second largest retailer in terms of sales. Truly global player with operations in over 35 countries. Major formats are hypermarkets‚ supermarkets and discount stores. Well known for entering
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Page # History of Carrefour 3 Contingent Factors 4 Social Responsibility 8 Culture 9 Ethics & Corporate Governance 10 Organizational Structure 11 Effectiveness 13 History of Carrefour (Convenience Stores‚ Supermarket‚ Hypermarket) Carrefour means “crossroad” in French‚ the implication of Carrefour is that people could find Carrefour stores very easily and conveniently. Carrefour logo with its blue‚ red
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"The truth about the past is not that it is too brief‚ or too superficial‚ but only that we‚ having turned our faces so resolutely away from it‚ have never demanded from it what it has to give‚" wrote James Baldwin in his essay "A Question of Identity‚" published in The Price of the Ticket. James Baldwin (1924-1987)‚ the internationally acclaimed writer who wrote brilliantly and sometimes bitterly about what it meant to be human in the 20th century in books that topped bestsellers lists and who
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CARREFOUR CHINA‚ BUILDING A GREENER STORE Edizcan İkizoğlu Ertuğrul Ozan Özbahar Sırma Karakaya IE457|Case 2 Report Bilkent University November‚ 2013 I.SUMMARY In 1995‚ Carrefour entered China‚ with its first store opening in Beijing. By June 2006 the company was operating 73 hypermarkets in 29 Chinese cities and it was the number one foreign retailer in China having the fastest growing rate among its competitors [1]. The company planned to open 100 new stores in 2006-07 because the
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effect of this turmoil has not spared the retail industry. A decline in foreign investment and a possible increase in unemployment or political turmoil in neighboring countries will all affect disposal incomes negatively among Asian consumers and certainly undermine retail sales negatively. However‚ times of great challenges are also times of great opportunities. In the midst of great uncertainty and increasing volatility in the overall business climate‚ Carrefour‚ the world’s second largest retailer
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information sources. Explain what happened. If nothing negative has happened‚ describe what makes this company so successful 3 2. Create a balanced score card for this company; the information doesn’t have to be factual right: it is your view on the company 5 3. Fill out all four “dimensions” with at least five critical success factors of which three factors are risk management related 7 4. Develop an appendix next to the BSC describing the rational for the CSF chosen‚ and how they fit (1)
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Carrefour Introduction Carrefour one of the biggest retailers in Europe‚ which is working with the shopping area and discounters in the world. The company is headquartered in Paris‚ France.) The company started in France in 1959 and opened its first supermarket in 1960. The first major changes and expansions‚ which that it went through‚ were between the 70s and the 80s‚ a period that saw the stocks of the company being floated in 1970 in the Paris bourse. In 1970 the company presented in stock
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There are many mysterious places in all nations that well-known all around world. Among those places‚ Lascaux Cave is famous for its Paleolithic cave paintings which is located in southwestern France. Researchers of the cave found it as 17300 years old. They primarily consist of images of large animals‚ most of which are known from fossil evidence to have lived in the area at the time. In 1979‚ Lascaux was added to the UNESCO World Heritage Sites. This place is also known as “First color photos from
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Stakeholders Carrefour Group Employees as stakeholders: Carrefour is planning to become distinction from others in terms of human resources management and social responsibility in all the countries where it operates. Attracting‚ training‚ supporting and retaining loyalty while remaining open to people from a diverse range of backgrounds. The group do its best to ensure that all employees fulfill their potential and perform to the best of their abilities. Carrefour recruits 90% of its
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Content Page COVER PAGE 1 CONTENT PAGE 2 ABOUT CARREFOUR 3 FACTORS THAT IMPORTANT TO CARREFOUR 3 INTERNATIONAL MARKETING RESEARCH 11 CARREFOUR EMERGING MARKETS IN SINGAPORE 18 INTERNATIONAL TRADE BARRIERS 21 CARREFOUR MARKET-ENTRY STRATEGIES 26 REFERENCE 36 About Carrefour Over the past 40 years‚ the Carrefour group has grown to become one of the world’s leading distribution groups
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