“The Long Tail is only relevant to buying products and not any other aspect of the Internet.” Discuss. The Long Tail refers to the marketing strategy which involves selling a large selection of goods with relatively little quantity of each sold. The term “long tail” was popularised by Chris Anderson in his article in Wired magazine which had mentions of how this strategy was incorporated by firms such as Amazon.com. The Internet can be credited for the plausibility of the Long Tail form of marketing
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WHY IS IT IMPORTANT THAT THE CRUISE SHIP COME TO MY DESTINATION? A cruise ship or cruise liner is a passenger ship used for pleasure voyages‚ where the voyage itself and the ship’s amenities are all a part of the experience‚ as well as the different destinations along the way. It is however important that the cruise ships come to my destination because it will provide a boost to our economy in that it will provide the government with more money to help my country to buy goods and provide services
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The Stakeholder Theory: Aiding in the Long Term Success of Corporations Managers of corporations‚ big and small‚ must make decisions everyday‚ incorporating the appropriate ethics and also maximizing corporate profit. The two major theories in decision-making are the Stockholder theory and the Stakeholder theory‚ both of which I will be explaining. First‚ I will explain the Stockholder theory as a short-term profit oriented model with regards to business ethics decisions. Then‚ I will explain
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Caring for Dementia Patients Rodrick Williams English 122 Professor Susan Turner – Colon Caring for Dementia Patient It can be very difficult caring for a patient with dementia. Most caregivers are unaware of the problems‚ they must face. A family member attempting to care for a loved one without training will eventually turn to a Nursing Home that has experienced staff in the care of dementia patients. Although many families feel a sense
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The Black Plague swept through Europe from 1346-1353 killing an estimated 25-60% of European population; making this one of the most devastating pandemics in human history. The plague caused the infected victim to have purplish-black tumors all over their body. The death of over at least 70 million people caused social‚ economic‚ and political troubles throughout Europe. Since “history is made by the living‚ not the dead‚ who are no longer historical actors‚” people started to abandon their friends
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OBJECTIVES OF THE STUDY The following objectives are identified:- Primary Objective. To know the usage and adaption of plastic money. Secondary Objectives. Secondary objectives are as under:- - To know the importance of plastic money in the daily life of consumer’s with reference to credit and debit cards. - To study the benefits of debit card & credit cards. - To find out the market leader among the various banks/ companies issuing credit and debit cards. - To know the problems faced
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14/11/14 CHANGE MANAGEMENT “Long-term success is based on the company’s ability to create and sustain practices and processes that enable employees to perpetually generate new ideas and to create cultures of change and innovation”. CONTENT 1. Introduction (p.3) 2. The influence of quality management in the implementation change (p. 4-5) 3. The importance of the Human resources in an successful organization (p. 6-7) 4. Change‚ innovation and creativity (p
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University of Phoenix Material SMART Goals Online Setting Reasonable Goals: Short-term‚ Long-term‚ and S.M.A.R.T. The Goal-Setting Process When you identify something specific you want‚ you set a goal. Actually getting what you want demands hard work and the ability to set and follow a plan. Think of a goal setting plan like a map. With this map‚ you will be able to see where you want to go‚ decide on the route that will take you there‚ and see where you are on your journey at any given
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HOW TO MEASURE THE SUCCESS OF YOUR RECRUITING PROCESS IN THE SHORT TERM AND LONG TERM Recruiting process often requires a necessary financial dealings and a larger amount of time and money. Many businesses have this recruiting process and they want to know how successful their recruitment efforts are. By measuring the success of recruiting process‚ one could better decide if any strategic changing or alteration for getting optimal success is needed or not. The one real measure of the success
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Introduction In this assignment I will try to analyze the cruise industry through a PESTLE analysis‚ which analyses the political‚ economical‚ social‚ technological‚ legal and environmental external factors that influence this particular industry. Business is considered an economic system in which goods and services are exchanged for money‚ on the basis of their perceived worth. Every business requires some form of investment and a sufficient number of customers to whom its output can
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