Hindustan Unilever Ltd: The Wheel Saga MM I Individual Assignment 1. Based on the case study above‚ critically examine HUL’s Marketing strategy (STP) for Wheel since its inception and the reasons for the success of the brand. The core reason of the introduction of the “Wheel” brand from the Hindustan Unilever Pvt. Ltd. (HUL) was to damage control the loss of market share due to the short-sightedness and the complacent attitude of the senior level managers to the potential of low income
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structure should be focused its attention on particular areas‚ shape how resources will be used‚ direct communication flows and define control of the company. Aim of this report is to illustrate the current organizational structure of the Barbour Brown Ltd described in the given case study along with the explanation of how the activities are grouped. Next section proposes the new organizational structure designed for the company after the merger with the John Colbert Civil Engineering Contractors as well
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ORGANIZATION STUDY OF BIRLA CEMENTS(SATNA DIVISION) Submitted in partial fulfilment of the requirements for the award of the Degree of MASTER OF BUSINESS ADMINISTRATION of the Mahatma Gandhi University. Submitted by VISHNU VB 10313 Under the guidance of Mr.Umesh Neelakandan October 2010 DC School of Management and Technology Pullikkanam‚ Vagamon‚ Idukki 685503 Tel: 04869 – 248322‚ 248323 DECLARATION I hereby
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Suma-1130043030 Rubiya Jahan Chowdhury -1210677030 Date: 15-04-2012 NORTH SOUTH UNIVERSITY Table of Contents Titles | Page Number | Executive Summary | 5 | Introduction | 6 | SWOT Analysis | 6 | Functional Management in Uniliver Bangladesh ltd | 10 | Promotional Strategies and Tools | 13 | Conclusion | 16 | Reference | 17 | Table of Contents (Figures) Figure | Page Number | Organizational structure | 11 | EXECUTIVE SUMMARY Unilever is a multinational consumer product manufacturing
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YakkaTech Ltd. By Steven L. McShane‚ The University of Western Australia YakkaTech Ltd. is an information technology services firm employing 1‚500 people across Canada. YakkaTech has a consulting division‚ which mainly installs and upgrades enterprise software systems and related hardware on the client’s site. YakkaTech also has a customer service division‚ which consists of four customer contact centres serving clients within each region. Each customer contact centre consists of a half-dozen departments
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Govind Mirchandani – Executive Director COMPANY SECRETARY L. N. Somani BANKERS Bank of India Export-Import Bank of India The Jammu & Kashmir Bank Ltd. State Bank of Indore Industrial Development Bank of India Ltd. The Federal Bank Ltd. Indian Bank AUDITORS Messrs Haribhakti & Co. SOLICITORS Messrs Little & Co. REGISTRAR & TRANSFER AGENTS Bigshare Services Pvt. Ltd. E – 2‚ Ansa Industrial Estate‚ Sakivihar Road‚ Sakinaka‚ Andheri (East)‚ Mumbai - 400 072 REGISTERED OFFICE “Avadh” Avadhesh Parisar‚ Shree
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West Lake Home Furnishings Ltd. Written Analysis and Communication - II Instructor Submitted by Section- D 2/08/2008 Date: May 30‚ 2007 To: Charles Bowman‚ CEO‚ West Lake Home Furnishings Ltd.‚ Ontario‚ Toronto. From Subject: Advice on whether to accept the offer of reducing the price of signature product to $29.99 for a year. This report is a summary and analysis of current situation on West Lake Home Furnishings Ltd. (WLHFL) The analysis is based upon the basic objective
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Case Overview: Star River Electronics Ltd. Star River Electronics Ltd. is a large manufacturer and supplier of CD-ROMS based in Singapore. It was founded as a joint venture between an Asian venture capital firm‚ New Era Partners and Starlight Electronics Ltd‚ UK. It has enjoyed a great deal of success in the past‚ due in large part to their excellent reputation for producing high-quality discs. But due to recent emerge of Digital Video Disks (DVDs) Star River Electronics does need to face
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“STUDY ON CUSTOMER SERVICES in BHARTI AIRTEL SERVICES LTD” A first review report (Submitted by M.MUBBIDATHI‚ Roll No: 1211MBA0476: Reg. No: 68212100123 ) Need for the Study: The scope of the project report is to study the level of satisfaction of the customers with Bharti Airtel services. Every company wants the feed back of their customer about the product‚ price‚ service and promotional activities in order to know the customer attitude towards its product. The consumers were to
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Historical Background Beximco Pharma is a leading edge pharmaceutical company and is a member of the Beximco Group‚the largest private sector industrial conglomerate in Bangladesh. The firm started operation in 1980‚manufacturing products under the licenses of Bayer AG of Germany and Upjohn Inc. of USA andnow have grown to become nation ’s one of the leading pharmaceutical companies‚ supplying morethan 10% of country ’s total medicine need. Today Beximco Pharma manufactures and markets its own`branded
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