com/blogs/frequentlyflying/tag/jetblue-2/ http://boardingarea.com/blogs/frequentlyflying/tag/jetblue-2/ JetBlue Airways is a low-cost airline‚ which is based out of John F Kennedy International Airport. Most flights fly out of some of the larger airports like Boston‚ Los Angeles‚ New York‚ Orlando and Fort Lauderdale‚ Florida‚ and San Juan‚ Puerto Rico. They are known for their outstanding services offered while flying‚ leather seats‚ satellite TV from DIRECTV and satellite radio from XM‚ and movies. JetBlue services
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support the exploitation of its valuable‚ rare‚ and costly-to-imitate resources?” ORGANIZATION : AIRLINE INDUSTRY – JETBLUE RESOURCES | CAPABILITIES | CORE COMPETENCIES | In-Flight Entertainment | JFK Airport hub: hub provides significant size and location capabilities political support from the state government | Firm’s infrastructure: Hierarchical and family oriented business‚ quality control‚ financial control‚ significant process improvements‚ skilled management personnel‚ licensing with
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1-Give examples of needs‚ wants‚ and demands JetBlue customers demonstrate‚ differentiating these three concepts. What are the implications of each for JetBlue’s practices? Needs‚ wants and demands are three basic things that each company must have in mind in order to produce a valuable “market offering” that will bring the so called “long-lasting and valued relationships” to their table‚ and JetBlue is not the exception. JetBlue like any other business is competing at the market by offering something
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JetBlue Airways IPO Valuation Background Started in 1999 with the promise to “bring humanity to air travel‚” JetBlue entered the “Discount Fare Airlines” to join the likes of Southwest‚ ATA‚ Frontier and others (Bruner 2002). With a strong and experienced management team‚ having Continental Airlines’ former vice-president as president and COO‚ and Southwest Airlines’ former executive vice-president and treasurer as CFO‚ David Neeleman believed that his new airline would thrive. Neeleman built
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Problems at JetBlue On February 14‚ 2007‚ JetBlue’s lack of preparation and poor management decisions caught up with them. They faced a disastrous turn of events that most businesses anticipate and prepare for. Most businesses plan for worse case scenarios and have contingency plans in place to address those problems should they arise. It is imperative‚ for airlines in particular‚ to have contingency plans and be well prepared in case of any and all emergencies. JetBlue’s operations and policies
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1) Give examples of needs‚wants‚ and demands that Jet Blue customers demonstrate‚ differentiating these three concepts. What are the implications of each for JetBlue`s practices? A Need is states of felt deprivation. A Want is the form human needs take as they are shaped by culture and individual personality. A Demand is human wants that are backed by buying power. Jet Blue Needs‚ Wants and Demands: • NEEDS Get to the place you payed for. • WANTS To be comfortable‚ to have good service
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CASO JETBLUE: STARTING FROM SCRATCH Ann Rhoades‚ vicepresidenta ejecutiva de personas‚ estaba pensando sobre lo mucho y rápido que había crecido la aerolínea en este último tiempo y en lo mucho más que seguiría creciendo. Se sentía cansada de trabajar tanto‚ tenía que contratar 100 nuevos tripulantes por cada avión que compraban‚ y que en los próximos 4 años contratarían a 5.000 personas. Ella estaba a cargo de esto pero con la dificultad de crear una cultura organizacional basada en valores y
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The scope of ethics indicates its subject matter. Ethics as normative science deals with moral ideal or the good in order to enquire the nature of our conduct. It enquires into the nature of the springs of actions‚ motives‚ intentions‚ voluntary actions and so on. It determines rightness or wrongness of human actions. It does not enquire into the origin and growth of human conduct. As a science of morality ethics discusses the contents of moral consciousness and the various problems of moral consciousness
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JetBlue IPO WACC The estimation of cost of capital for JetBlue proved to be a difficult process. Considering the company has an unfavorable capital structure‚ due to the fact that they are acquiring a large number of aircrafts‚ simply taking the weights of debt and equity are not acceptable. In order to accurately judge the discount rate the multiples method is necessary. The comparison was to a leading low-fare airline company‚ Southwest. Another critical point is that taking the book
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Lesson - 1 Business Economics- Meaning‚ Nature‚ Scope and significance Introduction and meaning : (Author : Dr. M.S. Khanchi) Business Economics‚ also called Managerial Economics‚ is the application of economic theory and methodology to business. Business involves decision-making. Decision making means the process of selecting one out of two or more alternative courses of action. The question of choice arises because the basic resources such as capital‚ land‚ labour and management are limited and
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