fulfil the organizations aims and objectives. I will have to relate this task to two organizations. My two chosen companies are ASDA and Tesco. First I will describe what aims‚ objectives and functional areas are. I will then describe four functional areas. Finally I will set two targets for each company and describe how functional areas contribute to achieve these two objectives. Definition of: Aims are long term goals. Aims can be achievable through objectives. An aim is where a business wants
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In this assignment aims and objectives of five different businesses will be looked at. I will also be writing a report at purposes of a business if they’re growing? Surviving? Selling things? Or services? And finally providing a detailed study of one of the businesses. If it is meeting its aims and objectives or not‚ making a judgement overall by using evidences to back up my findings. P2: A report to describe the purpose of setting aims and objectives for different businesses. 1
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Aims and Objectives: Long term objectives: * To always be the first choice of customers * To make sure that customers stick with primark and should not opt any other store that is competitor of primark * The business within the organization will always be customer centric. * The remain the leader of the market all the way * To train all the employees up to international standards and let them aware of customer relationship management. * To train the employees for managerial
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have some unstated aims or objectives - for example to survive for the first year. Other businesses may wish to state exactly what they are aiming to do‚ such as Amazon‚ the Internet CD and bookseller‚ who wants to “make history and have fun”. An aim is where the business wants to go in the future‚ its goals. It is a statement of purpose‚ e.g. we want to grow the business into Europe. Business objectives are the stated‚ measurable targets of how to achieve business aims. For instance‚ we want
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Topic 18: A review of the marketing strategy of an organization and its effectiveness. Part 1 - Project Objectives and overall Research Approach 1.1 Project Topic My topic selection for this project is Topic 18: A review of the marketing strategy of Starbucks and its effectiveness. The reason for choosing this topic was because of my deep interest in marketing and also to understand the different ways as to how a company can market their products successfully. I would like to also further analyze
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profits and third-largest retailers in the world measured by revenues. Which it is the business that I have selected to carry out my investigations. Tesco According to the “Business Case Studies”‚ it has been mentioned that one of Tesco’s aim and objectives are to maximise sales. In order to do this‚ they will need to maintain their advertising and promotions to the public. For example‚ new products or services that are brought into the market needs to be advertised such as newspapers‚ leaflets
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Environment L’Or al Group "has made significant efforts to master the environmental impact of its activities‚ as well as those of its suppliers and contractors"‚ it aims to: Increase awareness and motivate the entire workforce to show greater respect for the environment Increase the percentage of biodegradable plant substances in product formulas Achieved: Elimination of all CFC in aerosols Reduce the environmental impact of: industrial sites
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Introduction 1. History of Burger king Burger King was first started in 1954‚ it was found by James McLamore and David Edgerton in Miami‚ Florida. It has become one of the popular fast food chains in the world. They offer variety choice of hamburgers‚ dessert and drinks on the menu. 2.1 Strategic purpose (Sources: Lecture slide week 4) 2.1.1 Vision The vision of Burger King is “Offering reasonably priced quality food‚ served quickly‚ in attractive‚ clean surroundings.” (Burger King home page‚ N.D) In
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Introduction: James Lamore and David Edgerton in the year 1954‚ marked the beginning of Burger King restaurant in Miami‚ Florida which is widely known as Burger King Holdings‚ Inc. today (annualreports.com/company/2878). Over a period of time‚ Burger King became the household name in fast food industry and has bagged the second position in the fast food industry across the globe in the year 2010. Burger King expanded its operation to 12‚300 locations in 76 countries catering to over 11 million customers
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Hypothesis: Shopping centres in the Central Business District area are better in the sense that they provide a higher level of quality and variety of goods than the shopping centres in the residential areas. Aims and objectives: * Our general objective is to compare and contrast two shopping centres in the Central Business District (CDB) against another two shopping centres in the residential areas. We are also keen to investigate the various factors that influence the people’s decision to
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