Michael Awomolo Unit 3 D1 Introduction to marketing D1 Evaluation of the businesses marketing techniques and the effectiveness of the businesses activities. Introduction In this report I am writing about the effectiveness of the marketing technique used by the business of my choice which is Adidas AG. Also I will be using my research to make judgements. Adidas AG is a German sports clothing manufacturer and parent company of the Adidas Group‚ which consists of the Reebok sportswear
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BTEC Level 3 in Business UNIT 3 - MARKETING ASSIGNMENT 1 P1 Marketing Techniques Graph below shows Ansoff’s Matrix strategies. Market penetration (existing product on existing market). Market penetration uses existing products on an existing market. This strategy tries to achieve growth of sales through encouraging brand loyalty‚ encouraging more purchases‚ taking customers from rivals and converting non-users to users. An example of this strategy is
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In a report you need to evaluate the effectiveness of the use of the techniques in marketing products in this business. How effective is it? Technique Effectiveness Relationship It is very important for Apple to have a good relationship with their customers because loyalty will greatly increase their profit. The good relationship Apple keeps with its customers through great customer service and good deals ensures that customers will keep coming back to buy more products. If their customers are
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Program I’m studying is Associate Degree in Network System Administration. In order to get career working with computers I need more knowledge of wide area networks/ local area networks‚ configuring‚ troubleshooting‚ client-server networking‚ and Linux networking. In order to communicate with people with people within a home or office you use local area networks so that one person on a computer and talk to someone on the other side of the room on another computer. You can send data from one computer
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Unit 3: Introduction to Marketing Nike Market Research Market research helps Nike to make decisions by helping them to understand the changing dynamics of the market. Market research helps Nike understand who their target market are along with its competitors it has and where they differ. It helps Nike to make improvements‚ change their business plan or change their product. There are 2 types of market research‚ these are primary and secondary research. Primary Research Primary Research would
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Unit 3 – M1 Compare Marketing Techniques Used In Marketing Products in Two Organisations In this assignment I am going to compare the similarities and differences that marketing techniques described in P1 are used for the product or service chosen in Tesco and Oxfam. Firstly I will start by discussing the differences between Tesco & Oxfam. Tesco is a supermarket‚ so their marketing techniques will be completely different to Oxfam as they will have to take an approach that requires customers
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D1 – Demet Sahin – Business Accounting For this part of the task I have been asked to look at the case study of Superflex UK. Recommend and justify ways in which Superflex could address these problems and improve the cash position of the business. A cash flow forecast is estimation of cash coming into the business and of cash going out of the business over a set period of time. A cash flow forecast should demonstrate that your business will have access to enough money to survive. But when estimating
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BTEC National Subsidiary Certificate/Extended Diploma in Business UNIT 1: The Business Environment Assignment Date issued: week beginning 16th September 2013 Date for final submission: end of week beginning 20th January 2014 Introduction You will already be familiar with organisations through having dealt with them as customers or employees. One of the aims of this unit is to help you to build on these experiences and learn to ‘walk in the shoes’ of owners
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Programme: BTEC Higher National Diploma in Business (Marketing) Unit Title and Number: Marketing Planning (Unit 19) QFC Level and Credit value: 5; 15 credits Module Tutor: John Oakshott Email: johnoakshott@mrcollege.ac.uk Date Set: 8/5/2014 The above authenticity statement will be a tick box requirement when uploading onto Moodle. Programme: BTEC Higher National Diploma in Business (Marketing) Unit Title and Number: Marketing Planning (Unit 19) QFC Level and Credit
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Introduction……………………………………………………………….Page 3 First Organisation 1.0…………………………………………………...Page 3 Second Organisation 2.0……………………………………………….Page 3 What goods do Marks and Spencer’s sell? 1.1...............................Page 3 What service does Cancer Research offer? 2.1..............................Page 3-4 Business Activity 1.2…………………………………………………….Page 4 Business Activity 2.2…………………………………………………….Page 4 Business Sector 1.3………………………………………………..........Page 4 Business Sector 2.3……………………………………………………..Page 4 Business Purpose 1
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