Masters Program in Business Administration (MBA) Note :- Solve any 4 Case Study All Case Carry equal Marks. CASE I Sunder Singh QUESTIONS 1. What does the purchase of a product like Nike mean to Sunder Singh? Sunder Sing‚ just escaping homelessness is clearly proud that he was able to save and buy a pair of Nikes. He could undoubtedly have purchase a different brand that would have met his physical needs as well for much less money which he does not say why he bought the more
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Khulna Region. A report On Customer Satisfaction in Relation to Customers’ Perceptions and Expectations of Service Quality Attributes: A Study on Banglalion Customer Care Service in Khulna Region. Course: Service Marketing Course Code: MKT-4203 Submitted to Sharif Mohammad Khan Associate Professor Business Administration Discipline Khulna University‚ Khulna. Submitted By Ashiqur Rahman Sami : 09 03 18 Sk. Farhan Uddin : 09 03 23 4th Year‚ 1st Term Business Administration
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RCBD Ltd Project Management Report Executive summary RCBD Ltd‚ a SME company‚ engages in the design and supply of promotional brochures‚ providing services to organizations locally and on rare occasions to large global organizations. The company presently operates from a 25‚ 000 square meters warehouse‚ which is inclusive of office accommodation. As part of its expansion strategy‚ the company seeks to expand its business operations to a new warehouse measuring 35‚ 000 square meters to meet increased
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STRATEGIC MANAGEMENT & POLICY COMM 4005 / SP1 MODULE 3 JETBLUE AIRWAYS: A CADRE OF NEW MANAGERS TAKES CONTROL JETBLUE AIRWAYS Question 1 David Neelman’s original strategic vision was to ‘bring humanity back to air travel’ through combing low fares of a discount airline carrier with the comforts of a small cozy den in people’s homes. David’s strategic vision is a good one‚ but the strategic objectives‚ strategy development‚ and implementation and execution should be modified to
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iv. Based on any recent service encounter for an airline of your choosing‚ draw up a flowchart for passenger pre-flight processing (assume the passenger has already purchased a ticket). Can you think of ways to make the process more efficient? More pleasant for the customer? (25 marks) To make sure that the airline service operation is fail-safed‚ efficient and more pleasant for the customers‚ we can apply poka-yokes‚ which is the procedures that prevent mistakes from becoming defects. Firstly
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Chapter 5 Airway Management Unit Summary After students complete this chapter and the related course work‚ they will understand the need for proper airway management‚ including recognizing and measuring adequate and inadequate breathing‚ maintaining an open airway‚ and providing artificial ventilation. Students will be able to demonstrate basic competency in applying these concepts to appropriate care through the use of airway adjuncts‚ suction equipment‚ oxygen equipment and delivery
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Abstract In the case study‚ The British Airways Swipe Card Debacle‚ British Airways (BA) introduced ‘a system for electronic clocking in that would record when they [employees] started and finished work for the day… which was a unilateral decision by BA to introduce the swipe card‚ and a lack of adequate consultation with affected staff” (Palmer‚ Dunford‚ Akin‚ 2009‚ pp. 239 & 240). As a result‚ the BA staff held a twenty-four hour wildcat strike which caused BA to cancel its services‚ leaving
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SUBJECT: JetBlue Airways Key strategic issues faced by JetBlue Airways JetBlue Airways was established in USA as a low-cost domestic airline carrier. The company started operating as a point-to-point carrier‚ providing quality customer service at competitive prices. Basically‚ the main strategy of JetBlue is to offer its clients a combination of low fares and product differentiation. In terms of strengthening its market positions‚ the following key strategic issues
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Project Report Attributes That Customer prefer in buying Smartphone BYVivek Barad Aditya Chandra Table of Contents 1. EXECUTIVE SUMMARY ..................................................................................................... 4 1.1 Major Findings ................................................................................................................. 4 1.2 Observations ..................................................................................
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Business speech Today i will be speaking about the business i have discovered The business name i have chosen is tapcomp. John has established his own mobile computer and software business. It all started 18 years ago and it started from scratch. It began because he was an employee of a similar business and decided to start his own company‚ taking control of all decisions related to the business key functions‚ management‚ operation‚ human resource management and accounting. John is an Sole
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