Management Report 2002 Nestlé’s strategic priorities are focused on delivering shareholder value through the achievement of sustainable‚ capital efficient and profitable long-term growth. Key figures Table of contents 6 Peter Brabeck-Letmathe Vice Chairman of the Board and Chief Executive Officer Rainer E. Gut Chairman of the Board Nestlé Management Report 2002 Key figures by management responsibility and geographic area Sales In millions of CHF 2002 2001 26 742 26 598 15 458
Premium
according to geographic zones and markets. The structure reflects the nature of Nestles’ value chain; which is most cases involves agricultural sourcing‚ manufacturing and consumption occurring in the same region or country.(2) The CEO‚ Peter Brabeck-Lathmate‚ who has been in charge since 1997‚ is the person responsible for Nestlé’s improving global performance. He worked to increase the revenue and profits by expanding into new markets‚ in both developing and emerging nations. In the 1990’s
Premium Nutrition Environment
Nestle in China Research Report 1. objective Our objective is to provide good-tasting foods and beverages‚ as well as services‚ bring nutrition‚ health and wellness to Chinese consumers. 2. description of the company’s Nestlé is the largest consumer packaged goods’ company in the world‚ founded and headquartered in Switzerland. Nestlé originated in a 1905 merger of the Anglo-Swiss Milk Company‚ which was established in 1866 by brothers George Page and Charles Page‚ and the Farine Lactée Henri
Premium Coffee Milk Chocolate
References: Brabeck‚ M. and Brown‚ L. et al. (1999)‚ Feminist theory and psychological practice‚ as cited by J. Worell and N. Johnson (eds.) Shaping the future of feminist psychology: Education‚ research‚ and practice‚ Washington‚ D.C.: American Psychological Association
Premium Nursing Concept Nursing theory
How Do You Process and Learn Information? There are “effective strategies for dealing with information overload based on over 100 years of research on learning‚ memory and‚ more recently‚ information processing”. (Rollins & Zahm‚2006) Environment information is received‚ processed and then stored by a series of processing systems. Researchers goal ’s is to determine the processes and structures that allows cognitive performance and how to improve it. These processing systems interpret information
Premium Short-term memory Memory processes Working memory
BRAND AUDIT SECONDARY RESEARCH REPORT THE MAGGI STORY [pic] Abstract Maggi which is a flagship brand of Nestle has been dominating the Indian noodles market for well over three decades. In this report‚ we present the results of an audit conducted to analyse and learn about the Maggi brand‚ its history and how the brand has evolved as one of the strongest brands in the Indian market. As a part of the Brand Exploratory‚ to analyse and learn about the customer perception‚ we have
Premium Brand Maggi Instant noodles
1. NESTLE’S OVERVIEW 1.1 Establishment and development history of Nestle Nestlé’s origin date back to 1866‚ when two separate Swiss enterprises of George Page and Charles Page were founded that would later form the core of Nestle. In September 1866‚ Henri Nestle developed a milk-based baby food‚ and soon began marketing it. This kind of milk which was named Farine Lactee Henri Nestle was designed for babies who can not absorb breast milk in order to decrease the fatal rate of newly-born babies
Premium Marketing Management Education
Briefing Paper on the Ethical Issues Concerning the Marketing of Breast - Milk Substitutes‚ and Other Ethical Issues Relating to Nestlé Introduction This briefing paper has been produced by the Central Finance Board of the Methodist Church (CFB). It attempts to set out the ethical issues‚ not to reach conclusions. Where any opinions appear to be given they should not be viewed as representing CFB policy. Similarly‚ they should not be considered as representative of the views of the Methodist
Premium Infant formula Breastfeeding Milk
experiencing rapid declines in volume. Recent studies and data suggest that the changes in frequency‚ intensity‚ and timing of the availability of water will have substantial impact on the way we live our lives in the 21st century and beyond. As Letmathe Brakeck said‚ “I am confident that‚ under present conditions and with the way water is being managed‚ we will run out of water long before we run out of fuel.” From a developed nation perspective‚ two of the most dramatic demonstrations of the
Premium Water resources Water supply Hydrology
good resilience in a downturn. The development of the product mix towards Nutrition and Health should have increased the group ’s defensive profile. This strategy is based on a price positioning that should remain competitive.” The knowledge that Brabeck introduced in 1997 brought many new strategies to Nestlé the first was to force the business to become more efficient by cutting back on their investment budgets by maximizing existing assets‚ maximizing capacity utilization and maximizing distribution
Premium Business ethics Corporate social responsibility Marketing