Executive summary: We have prepared report is based on “Business Plan on “Smoothy Juice Company Ltd”. To prepare this report we have followed marketing research methodology for whose are children and diabetic people. The information‚ on which the total business plan stands‚ was the collection of data from the questionnaire made by Smoothy Juice Company Ltd. To see the market need and wants. The survey took place inside and outside of Dhaka. After analyzing questionnaires we made some plan about
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Introducing "Naked Juice" to Hong Kong There is a niche market for new‚ trendy and novelty products in the food market in Hong Kong. In addition to that the imports of fruit & vegetable juices have grown 30% from 2004 to 2005 and 80% for US imports of juices. According to AC Nielsen one of the top three functional food types in Hong Kong is fruit juice with added supplements/vitamins and fermented drinks containing good bacteria. Also organic fruit juices are popular. Based on these facts
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Economics Boost Juice Case study Boost juice is currently experiencing economies of scale 3 reasons for Boost Juice experiencing economies of scale 1 – Purchasing inputs and raw materials in bulk • Buying in bulk means that the average cost of each unit of raw material is cheaper than if each unit was bought individually • In one year alone‚ Boost juice goes through more than 35 tonnes of mangos and you still have all of the other range of fruits that are bought. Therefore buying
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Macro Environmental Analysis Boost Juice strategies will differ between countries in order to adapt to the different Macro Environmental related factors. The following are the Macro environment related analysis: Political Factor Different governmental policies must be researched for measures that may impact this industry and its ability to trade within that country. Boost Juice must carefully investigate this factor in order to certify that it is feasible to set up a store in certain locations. This
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Introduction Our product is Jamba Juice and our target country is Spain. We chose this product because it has grown to become one of the nation’s best-known smoothie chains‚ emphasizing the benefits of a healthy lifestyle and because the company is looking for international expansion opportunities. We chose Spain as our target country for expansion of our product due to its current economic status and economic growth forecasts for the future. This combination provides the firm with an opportunity
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I. EXECUTIVE SUMMARY This paper studies the fruit juice market in the Philippines. The market has experienced significant growth in recent years primarily owing to the craze toward health-food consumption. However‚ the relatively higher prices of fruit juices compared to other types of beverages have limited the consumer base to a small percentage of the population. Furthermore‚ various factors such as high packaging costs‚ seasonality and unavailability of raw materials‚ and inadequate transportation
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of juice. For example‚ Rachel* and Lacey* thought that drinks from juice bars such as Jamba Juice and Robeks were very high in calories. As a result these people saw these brands of juice as meal supplements. One person we interviewed thought that Jamba Juice was the best juice out there and did not have a preference to juices sold in supermarkets. One of the things this consumer liked about Jamba Juice was the atmosphere because it made him feel healthier. Other consumers found brand juices to be
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Case Analysis #1: Jamba Juice Sociocultural Factors Sociocultural factors influence and restrict consumption ideas‚ needs‚ desires and purchase behavior. People from different countries and different regions have different life patterns and different sociocultures. These differences directly influence the products that industries want to produce because people may even have different attitudes and value toward the same product due to different sociocultural factors. With the rapid development
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EFFECT OF A FACTOR AFFECTING VITAMIN C IN FRUIT JUICES WHAT IS THE EFFECT OF TEMPERATURE ON VITAMIN C IN FRUIT JUICES? The purpose of this experiment is to determine if the difference in temperature will damage vitamin C in any type of fruit juices. Five different temperatures of fruit juices will be used(5‚ 22‚ 50‚ 70‚ 90) degree Celsius to see how temperature affects the loss of vitamin C in fruit juices. The amount of vitamin C in the fruit juices will then be recorded to see if an increase in
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Executive Summary This proposal discusses the benefits of bringing Jamba juice into Palm Beach International’s (“PBIA”) Terminal M. Opening a Jamba Juice franchise in Terminal M will help maximize PBIA’s profits and also give the customers an overall better experience. Proposal to Bring Jamba Juice to Terminal M Jamba Juice is a great option for the travelers that want to enjoy our in dining experience as they await their flight. Also‚ for those travelers running behind and need a quick
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