unm.edu Managing Social Responsibility and Growth at Ben & Jerry’s INTRODUCTION Ben Cohen and Jerry Greenfield opened their first ice cream shop on May 5‚ 1978‚ in a converted gas station in Burlington‚ Vermont‚ investing $12‚000 in secondhand equipment. Their business credentials consisted of much enthusiasm and a $5 Pennsylvania State University correspondence course in ice cream making. Driven by Cohen and Greenfield’s 1960s ideals‚ Ben & Jerry’s Homemade‚ Inc.‚ has grown to be a very successful
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with Ben & Jerry’s The Social Environment Trends in Consumer Attitudes and Opinions Growth in ethical consumption “Despite the economic downturn‚ sales of ethical goods and services have remained resilient‚ going up almost 9% last year from £43bn to £46.8bn (The Cooperative‚ 2011)” How do Ben & Jerry’s Respond to these Trends? Technology Image Attempts to create technology which reflects their brand and is more environmentally friendly‚ e.g The Ben and Jerry’s Cleaner Greener Freezer (Ben and Jerry’s
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Benjamin Franklin Ben Franklin was a very important man in U.S. history. He signed each of four major documents of the United States‚ and conducted experiments on electricity. Ben Franklin was born on Milk Street‚ January 17‚ 1706 in Boston‚ Massachusetts. His father owned a candle and soap shop. Everyone referred to his father as a leather apron. Leather aprons were usually carpenters‚ black smiths‚ shoemakers and others who made their living producing household goods to sell. Ben Franklin became
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dy CABERTO‚ GERLYN JOYCE 12-04-12 BS ACCOUNTING TECHNOLOGY I. Context/Background Ben Reed‚ twenty seven‚ graduated from the state university in June 1960 with a B.A. degree in psychology. Ben Reed was hired as assistant office manager at the Acme Medical Association‚ a group health insurance organization. Having a salary of $5000 per year‚ he was responsible for supervising approximately forty female office employees who performed sorting‚ totaling‚ and recording operations concerning
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Autobiography Essay AP Lang July 11‚ 2012 Gifted Hands: The Ben Carson Story Gifted Hands is by and about Ben Carson‚ M.D. Ben Carson is one of the top rated surgeons in the medical profession. He’s known for being top prestigious and respected Pediatric Neurosurgeons in history. I selected Mr. Carson’s novel because he is happen to be one of the few very successful African Americans in the medical field. This novel is an inspiration to many readers who are aspiring to succeed to in a challenging
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Ben Johnson‚ a Canadian sprinter was once considered the fastest man on earth. He had an Olympic gold medal and held the 100 metre world record of 9.79 seconds to prove it. However‚ after being found using illegal performance-enhancing drugs‚ he was stripped of all his sporting successes and suspended from competing. In Rome of 1987‚ Ben Johnson set four indoor world records and won the outdoor World Championships. Johnson was expected to win gold in the 100 metres at the Seoul Olympics in Korea
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Ben Cousins – “Such is Life” 1) Recount the major issues that are presented in the documentary “Such is Life”. Such is Life is a documentary on Ben Cousins life with drugs and how it affected his life and his career. Ben started in playing for West Coast Eagles in 1996 when he was 17 and that was around the same time his early drug taking days began‚ and later became captain for West Coast Eagles at 22 in 2001. In 2005 after they lost their grand final by 4 to Sydney Swans Ben went on a 6 day
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Ben Hogan Ben Hogan had more dedication than any athlete today. Throughout his life Mr.Hogan overcame a very traumatic childhood‚ recovered from a nearly fatal head-on collision with a bus and built a golf equipment empire. Ben Hogan was born in a small town in Texas called Dublin. He was one of three children. When Ben was only six years old he witnessed his father commit suicide while playing in the same room. " At age nine
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LEADERSHIP & ORGANISATION * Ben Cohen: CEO * Jerry Greenfield: Chairman * Started the business not to get rich but to make a liveable wage and contribute to society * Both never had the expertise to expand the business further and hired a new CEO. HISTORY * Ben & Jerry’s started in 1977 * In the 1980’s the company was doing very well * In 1990 Ben & Jerry was selling in all Major * markets in the US‚ Mom& Pop’s accounted for majority of ice
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The poem I chose for my presentation is “ Song to Celia” written by Ben Jonson. Born in 1572 and lived till 1637. Jonson was a major literary figure of the Renaissance period and a contemporary of William Shakespeare. From 1605 to 1634‚ Jonson produced popular masques (works combining drama‚ song and spectacle) for the courts of James I and Charles I. He was granted a royal pension in 1616 and thus made‚ effectively‚ Poet Laureate of England. Jonson became one of the most successful writers of his
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