GREEN MARKETING IN THE AUTOMOBILE INDUSTRY ABSTRACT Green marketing in automobile industry Green marketing is the marketing of products that are presumed to be environmentally safe. Thus green marketing incorporates a broad range of activities‚ including product modification‚ changes to the production process‚ packaging changes‚ as well as modifying advertising. Other similar terms used are Environmental Marketing and Ecological Marketing. Green‚ environmental and eco-marketing are part of the new
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CSR PRACTICES IN TOURISM AND HOSPITALITY Content Executive Summary As the world’s largest hotel company by rooms‚ InterContinental Hotels Group (IHG) are always under public scrutiny for every action that they do. All the actions have a direct impact socially‚ culturally‚ economically‚ environmentally and politically. Zooming in on the corporate social responsibility (CSR) in particular‚ we are going to evaluate the strategies and
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INDUSTRY ANALYSIS Today the automobile sector in India contributes 5% to the nation’s GDP‚ making it a prominent player in the economy. It will contribute around 19% of the Tax collection for financial year 2009-10. Following have been the features of Auto industry in the past financial year. The following tables and charts consist of the performance of Auto industry in past few years. Industry Aggregate (Rs in million) | | AMJ 10 (E) | Net Sales | 363904.38 | Change (%) | 39% | EBITDA |
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WEIGHTED AVERAGE COST OF CAPITAL FOR DELL COMPUTER 1) From the SEC website‚ the balance sheet of Dell Computer reveals a Book value of debt = $3‚394‚000‚000 and Book value of equity = $4‚625‚000‚000 The same balance shows the breakdown of the long-term debt (book values) in table 1. Table 1 Coupon Rate (%) Maturity Book Value (Face Value in million $) 3.38 06/15/2012 400 4.70 04/15/2013 599 5.63 04/15/2014 500 5.65 04/15/2018 499 5.88 06/15/2019 600 7.10 04/15/2028 396 6
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You are here: Home › World Industries › Auto Industry › Auto Industry | Automobile Industry | Car Industry Auto Industry | Automobile Industry | Car Industry Automobile Industry History : In the year 1769‚ a French engineer by the name of Nicolas J. Cugnot invented the first automobile to run on roads. This automobile‚ in fact‚ was a self-powered‚ three-wheeled‚ military tractor that made the use of a steam engine. The range of the automobile‚ however‚ was very brief and at the most‚ it could
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Cost Management and Analysis (22753) Energy Efficiency Initiative Executive summary Introduction This report is an evaluation and recommendation for CSR about an investment in new forklifts in order to replace the100 old diesel forklifts (3.5 tonnes‚TCM) mainly used indoors at the group’s plants and distributions sites. There are three alternatives which best meets CSR’s needs; the gas‚ the electrical and the bio-diesel. The three alternatives in the capital expenditure proposal fall under
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Course Details 2 1.1 Course Details 2 1.2 Semester Details 2 1.3 Student Details 2 1.4 Academic Advisor 2 2. Topic of Research 3 2.1 Research Topic 3 2.3 Statement of Purpose 3 3.1 Introduction to Mergers & Acquisitions in Automotive Industry 4 3.2 Rationale of research project 4 3.3 Statement of Research Objectives 4 4. THEORETICAL FRAMEWORK 5 4.1 Mergers & Acquisitions 5 4.2 Recent Trends in Automotive Mergers & Acquisitions 5 4.3 Debates in the field of M & A 6 4.4 Key
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Risk Management Plan Proposal FIN/415 Background of organization Pepsi Co is a global food and beverage leader with net revenues of more than $65 billion (Pepsico.com‚ 2012). Pepsi Co began its life in the summer of 1893. In 1893 Caleb Bradham invented “Brad’s Drink” or Pepsi Cola as it is called today (Pepsistore.com‚ 2012). By 1898 Caleb Bradham bought a trade name of “Pep Cola” from a competitor who had gone out of business. On December 24‚ 1902 the Pepsi
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Demand curves: automobile industry -determinants of demand Supply curves - determinants of supply How production takes place: trends in production in response to demand and supply Tendencies Issues vexing the industry Competition and its effect Taxation and its effect Is this the worst period for the automobile industry that you’ve witnessed? The sales of petrol-fuelled cars have been declining month after month and it went unnoticed. However‚ diesel car sales started declining
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A PROJECT REPORT ON “Analysis of automobile industry in Indian stock market” (With Special reference to Aditya Birla Money) Submitted to Utkal University for partial fulfilment of the requirement for the award of the degree of Master of Finance & Control SUBMITTED BY RABINDRA KUMAR DAS ‚ MFC 3rd Semester‚ SESSION – 2010-12 UNDER THE GUIDANCE OF MR. SURJIT TRIPATHY MISS.SUKANYA NISITGANDHA BRANCH MANAGER‚
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