Financial Management at Bajaj Auto Bajaj Auto Limited is one of India ’s largest two-wheeler manufacturers. As the dominant player until the early 1990s‚ Bajaj ’s market share declined from 49.3% in 1994‚ to 38.9% in 1999 with the entry of major competitors like Hero Honda. Bajaj has initiated several measures to regain its market share and strengthen its competitive position. The case discusses the financial strategy pursued by Bajaj. Financial Management at Bajaj Auto We want to get back the
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TOPIC: To study the operational strategies of companies in 2 wheeler industry and decide whether the operational strategies are aligned to the competitive priorities of that company. The companies chosen for this study are Hero MotoCorp and Bajaj Auto Limited. INDUSTRY ANALYSIS: India is the second largest two wheeler market in the world‚ next only to China. The two wheeler industry segment largely comprises motor cycles‚ mopeds‚ and automatic scooters. The yearly sales are pegged at around 13
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Book review On BUSINESS MAHARAJAS -GITA PIRAMAL [pic] Business Maharajas concentrates on the strategy and decisions Strategies Introduction An Insight into Some of India’s Most Powerful Business Tycoons and the Eight of India’s most powerful men. It focuses on their personal experiences and visions to expose how they think and conduct their businesses. Let’s find out more about them. • DHIRUBHAI HIRACHAND AMBANI • RAHUL KUMAR BAJAJ • ADITYA VIKRAM BIRLA
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core competencies – Bajaj Auto Pre - Demerger structure Promoter Group 30% Public 68% Bajaj Auto 0.05% Public Allianz 49% Allianz Allianz 100% 24% 74% Maharashtra Scooters Bajaj Auto Holdings 50% 26% Allianz Bajaj Life Insurance Company 5% Page 7 50% Bajaj Auto Finance Bajaj Allianz General Insurance Co Bajaj Allianz Financial Distributors Public 38% 74% 50% Public 6% 95% PT Bajaj Auto Indonesia 9% Bajaj
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bazaz allianz BAJAJ GROUP Bajaj Auto Ltd‚ the flagship company of the Rs. 8000 crore Bajaj group is the largest manufacturer of two-wheelers and three-wheelers in India and one of the largest in the world. A household name in India‚ Bajaj Auto has a strong brand image & brand loyalty synonymous with quality & customer focus. A STRONG INDIAN BRAND- HAMARA BAJAJ • One of the largest 2 & 3 wheeler manufacturer in the world • 21 million+ vehicles on the roads across the globe • Managing
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Competitive Position Bajaj Auto is ranked as the world’s fourth largest two and three wheelers production company. It is in two wheelers and three wheelers Indian market since 1945 and recognised brand across Asia‚ Middle Eastern countries‚ Latin America. Bajaj Auto shares 26.70% of two wheelers market in India‚ fairly behind Hero Honda Motors which has 41.35% Indian customers‚ and ahead of TVS Motor Company which holds 18.14%. But when it comes to three wheelers vehicles‚ Bajaj Auto clearly control the
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Case study 1: Bajaj Auto Ltd. Your task : Analyze the position of Bajaj in the current market set-up‚ evaluating its strengths‚ weaknesses‚ threats and opportunities available. Bajaj Auto Ltd. (BAL) is one of the oldest and the largest manufacturer of automobiles in India and has been the market leader in scooters. In 1990s‚ the near monopolistic market structure‚ perhaps‚ lulled the company into being complacent and they gave way to the competitors like Hero Honda and TVS. Hero Honda and TVS
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terms of the customers’ needs and wants. It results in the failure to see and adjust to the rapid changes in their markets. The history of Indian Business has been exposed to many instances of marketing myopia ‚ one of the biggest being Bajaj Auto. Bajaj Auto came into existence in 1945. It started off by selling imported Vespa scooters and three wheelers in india. In 1959‚ it obtained license to manufacture two& three wheelers and went public in 1960.In 1960‚ it set up a shop to manufacture them
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Aurangabad | | | | “VARROC ENGINEERING” this is main vendor of Bajaj Auto. certified ISO-9001‚ Manufacturing Automotive Components. ▪ AC generator regulator & rectifier unit and capacitor discharge ignition (A.C. analog and D.C. igniter product) for auto ignition systems. ▪ This plant collaborated with Mitsuba Corporation‚ Japan and developed Rectifier Regulator Unit. Job Profile : ▪ Manpower handling
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ECONOMIC IMPACTS ON THE UNITED STATES AUTO INDUSTRY In late 2008 through 2009‚ the automobile industry faced an economic crisis. By September of 2008‚ the industry was rapidly decreasing production‚ cutting nearly 120‚000 jobs per month‚ and closing large operations across the United States (McAlinden‚ Dzicczek‚ Menk‚ & Cregger‚ 2010). The 2008 – 2009 recession and financial crisis severely impacted the industry’s health‚ ultimately leading to its national distress. Additionally‚ one of
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