Strategic Management of Change BUMGT5926 Scenario Planning Syafiqa Anneisa Abdullah Navaneeswary Ganesamoorthy Rei Lynn Lim 30089404 30089407 30089392 Presentation Overview (1/2) •Introduction •Company Profile •Microenvironmental Analysis •PESTLE Analysis •SWOT Analysis •Porter’s 5 Forces Analysis •The Industry Life Cycle •Nintendo’s Key Success Factors Presentation Overview (1/2) •Analysis of Key Uncertainties •Analysis of Future Trends •The Scenarios & Implications •Conclusion •References
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The marketing strategy of Apple Iphone 4 Introduction Over the past seven years‚ Apple has seen great success due to its imaginative and fresh way to do the business. Through continuous innovation‚ Apple has developed a series of exceptional products with imaginative design and style. Specifically‚ Apple has made its products popular among the customers through effective marketing strategy. To some extent‚ innovative marketing‚ and sleek and enticing communications is the primary reason for
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About Nokia . Nokia Head Office Nokia Corporation Visiting address: Keilalahdentie 2-4‚ FI-02150 Espoo Post address: P.O. Box 226‚ FI-00045 Nokia Group Finland Tel. +358 (0) 7180 08000 Business ID: 0112038-9 Place of registration: Helsinki‚ Finland 3 Executive Summary This report analyses the impact of external an internal influences on the business strategies of Nokia Corporation‚ evaluates the factors‚ modifier’s of Nokia’s advancement‚ and also considers the environment policies
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PROCESS ANALYSIS INTRODUCTION There are clearly more questions than answers right now about what has caused Apple’s iPhone 4 woes -in particular‚ the phone’s antenna design and the company’s struggle with supply and demand. Apple recently released the fourth generation iPhone with a design flaw in the antenna that substantially degrades the reception when held in the palm of your hand. This‚ in turn‚ has created the problems the company has had with meeting the needs of the consumer‚ as well
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STRATEGY MANAGEMENT ASSIGNMENT Executive Summary In this assignment I will about Nokia as an example of strategic management‚ about the history of Nokia‚ analysis of some of its strategies and the type of tools use to analyse these strategies. Then I talk about the result of this analysis and finally the conclusion. Introduction Example of Strategic Management Organisation Strategic Management is an important process that a company should always take into consideration in order to be successful
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Running head: APPLE INC: A STRATEGIC VIEW Apple Inc: A Strategic View Anonymous Student Palm Beach State College !1 APPLE INC: A STRATEGIC VIEW !2 Apple Inc: A Strategic View Apple reinvented the personal computer industry and more recently the consumer electronics industry. This report will analyze Apple’s history‚ its business strategy‚ and the way it distinguishes itself within the technology industry. Company Description Apple Inc (NYSE: AAPL) is an American multinational
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This report will undertake an analysis of one of the most famous household gadgets‚ the iPhone. Through use of economic theory and analysis we will assess the mobile phone market and make predictions as to future prospects of the product. IPhone was first introduced by Apple’s CEO‚ Steve Jobs in 2007. The first generation iPhone took the world by storm in 2007 as it was the first smartphone in the world. With its sleek glass multi-touch touch screen display‚ boasting internet services‚ music player
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Southeast University & also from the group named “Fresco”. We are really happy to have such a presentation of challenging and interesting like this presentation & also thanks to you for making us worthy for corporate. Our topic is “Marketing Plan for iPhone”. We have learned many things from this topic which will help us in future. There were some obstacles we have faced at the time of collecting data about our topic. But we have overcome all the obstacles by the endeavour effort by each member of our
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introduction into the electronics market‚ it should be of no surprise that iPod’s unmatched demand for such distinct music management tool would lead Apple to add iPod’s features to the most sold electronic device to date: the cell phone. Thus‚ you get a hybrid called the iPhone. This highly anticipated electronic trend setter without fault had numbers of people waiting in line at the Apple store in New York; iPod fans want to be among the first to explore some of the most innovative phone features to date
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Transformational leadership Theory 6 Q(1.1.2) 7 Impact of management and leadership styles on strategic decisions. 7 Impact of leadership styles: 7 Autocratic leadership: 7 Bureaucratic leadership: 8 Democratic leadership: 8 Laissez-Faire Leadership Style: 8 Q(1.1.3) 9 Leadership style adaptation to different future situation: 9 “Leadership style is the typical approach of a particular person used to lead people.” 9 Example of Apple: 10 Employee Relationship: 10 Customer focused strategy:
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