Mercede Usiski and Ryan Hernandez In recent times‚ Apple has become one of the mightiest‚ richest‚ and most successful companies in the world‚ in part by mastering global manufacturing. Apple and its high-technology peers- as well as multiple other American industries- have achieved a pace of innovation nearly unmatched in modern history. However‚ the workers assembling iPhones‚ iPads‚ and other devices often labor in harsh conditions‚ according to workers themselves‚ worker advocates‚ and documents
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Are We too Dependent on Computers? Our generation is a huge advocate of computers and technology ‚ our lives are really connected to these electronic devices. Normally a common teenager pass at least 4or 5 hours in front their computers and this happens even with adults ‚ we don’t have control about this‚ we believe that’s okay because we think computers perform our daily activities in a fast way ‚ obviously that’s why we would never think that we are too dependent on our computers. However
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between CSR communication‚ identity‚ image and reputation. 31 8.6 Preliminary conclusion 31 9.1 The perfect identity - Aaker’s brand identity planning model 34 9.2 A framework for CSR communication (SKC) 37 10. Apple inc. – The most admired company in the world (LMP) 41 11. Apple and CSR (SKC) 43 11.1 Apple’s current CSR situation 43 12. Apple’s brand identity (LMP) 49 12.1 Apple’s mission statement 49 12.2 Brand-as-product 50 12.3 Brand-as-organisation 52 12.4 Brand-as-person 53 12
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Apple Inc. 2008 - Management Information Systems ในเดือนมกราคม ปี2007 สามทศวรรษหลังจากมีการจัดตั้งบริษัท Apple Computer ได้เปลี่ยนชื่อเป็น Apple Inc. ซึ่งจากการเปลี่ยนแปลงนี้ได้เป็นการส่งสัญญาณว่าบริษัทได้ปรับเ ปลี่ยนสถานะจากที่เคยเป็นผู้ขายMcintosh personal computer เป็นหลัก แต่ถึงอย่างไรก็ตามยอดขายจากMacก็ยังคงมีความสำคัญกับ Apple เพียงแต่มีความสำคัญน้อยลงกว่าครึ่งหนึ่ง ซึ่งในปีต่อมาApple ประสบความสำเร็จจากกการทำธุรกิจเกี่ยวกับ PC โดยในเดือนธันวาคม Appleทำกำไรได้ประมาณ 1.6 พันล้านดอลลาร์
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* Apple is a company which produces computers and technological products like computers‚ mobiles . On April 1‚ 1976‚ the Apple computer was established . Steven Wozniak‚ a high school drop-out who worked for Hewlett-Packard‚ dabbled in computer-design and created what would become the Apple I. His high school buddy Steven Jobs‚ also a drop-out‚ worked for Atari and convinced him that the two should form a company to market the new computer‚ which eventually took off in 1977 with the Apple II.
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The Brand "Without the brand‚ Apple would be dead‚" Gobe said. He tells how brands have established deep‚ lasting bonds with their customers. Apple‚ of course‚ is the archetypal emotional brand. It’s not just intimate with its customers; it is loved. "Apple is about imagination‚ design and innovation;" Gobe argued that‚ in some cases‚ branding has become as powerful as religion”. Research shows that Apple triggers a religious reaction from certain consumers. Of course when it’s considered as
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Direct Marketing‚ Electronic Media. These forms are all used to reach out to an audience to help promote a product or service. Below‚ I have prepared an overview of Apple Inc.’s IMC strategy. Advertising Apple Inc. has an impressive image to uphold and their advertisements certainly add more value to the product itself. Since Apple Inc. is an electronic technology company their advertising campaigns deal heavily with Internet mediums and television commercials. My personal favorite are the “Mac
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Apple Inc. Ahmet Bayram BUS101 Steven Starks Nov‚ 25 2011 The best way to get to the essence of any company is by evaluating its priorities and that is what Apple Inc. has done to our market is that they have become innovators in our generation. Apple is the largest tech company in the world. With their vast distribution network and strong brand recognition they’ve experienced large growth in share price‚ revenues‚ and income. Apple has almost single-handedly made it easier
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* Name : Ashu Kapoor * Enrollment No. : A2028711170 * Course : BJ&MC 2nd semester * Guide: * Institute: Amity School of Mass Communication. TERM PAPER TOPIC : APPLE ACKNOWLEDGEMENT I would like to express my greatest gratitude to the people who have helped & supported me throughout
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Types of Variables Binary variable Obsevations (i.e.‚ dependent variables) that occur in one of two possible states‚ often labelled zero and one. E.g.‚ “improved/not improved” and “completed task/failed to complete task.” Usually an independent or predictor variable that contains values indicating membership in one of several possible categories. E.g.‚ gender (male or female)‚ marital status (married‚ single‚ divorced‚ widowed). The categories are often assigned numerical values used as lables
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