CHAPTER ONE PRINCIPLES OF PERSONNEL MANAGEMENT HUMAN RESOURCE DEPARTMENT AND ITS BASIC FUNCTIONS For any organization‚ staff or men power is the most valuable asset.. In the modern age where computers and information technology have brought revolutionary changes in the progress and performance‚ human resource factor’s importance has become imperative. Many years ago large organizations had no separate department for staff matters and Personnel & Admin Department was doing the job. But recently
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the world and I have selected a print ad from this campaign for my analysis. The main purpose of this advertisement is to sell Diesel clothing in such a way that it represents a future image of ourselves and everything we desire to become. These adverts are placed in glossy magazines such as Elle and Vogue which are primarily focused on the latest fashion and beauty. Such magazines are aimed at women from any ethnic background and aged between 18-35 years old. This said‚ however‚ it is important
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Report on ‘‘Go Compare’’ Advert Introduction The advert that I have looked at is the comparison advert‚ which helps people compare prices on a wide variety of things and help them find prices most suitable to them‚ this includes; find their most suitable or cheapest car insurance; cheapest Gadgets‚ home insurance and many more comparison options. ’’ Go Compare’’. This advert in particular is one of the most memorable and catchiest commercials on UK television. When watching television and it
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and seems to be in a position of power. In a particular advert‚ the woman is shown leaning on the man‚ as if she needs his support and in the same advert she is seen on a different level to the man. This creates the idea that the man is superior and that the woman is simply his accessory and is only there
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Advert Analysis Recently we have been asked to choose an advert and analyse the chosen advert. I have chosen a TV advert by the ’Think!’ campaign‚ it is the campaign called ’kill your speed‚ or live with it’‚ which is also the slogan of the advert. The purpose of the advert is a threat to drivers‚ scaring them into not speeding. The audience is targeted at all drivers‚ it focuses on what happens to you‚ as the driver if you are speeding and kill and innocent child. This spine chilling advert
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JohnLevis.com Advert analysis This one minute long advertisement focuses on people who are trying to find ideal gifts for the people they love and care about. John Lewis Christmas advert 2OO9 was focused on the joy of receiving gifts through the eyes of children‚ so this year they decided to try the opposite idea. Idea of this advert is to show the viewer how nice it is to give perfect gifts to the ones you care about‚ because the feeling you get when you give a gift to someone (and they like
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The advert "Think of both sides" is an advert on the importance of safe driving. The visual and text based advert was first published and aired in December of 2013. It has three main types of visuals; it has two parents at the front of the moving car who are each preoccupied with different activities‚ the father is on the phone while the mother is holding a map while talking to the father at the front there is a school child crossing the road and is about to be hit by th car since the driver is
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compare two adverts. I chose two from a magazine called VOGUE ’‚ I chose them as they both were linked by the theme of fashion but were advertising different products‚ this will help me show differences between the adverts but the fashion theme will help me to also highlight similarities. The first advert I chose was by a company called Garrard ’ they make fashion accessories such as leather accessories‚ silverware and also jewellery which is what they are mainly known for. The advert I chose has
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Cadbury’s Caramel Busy Bee Advert Denotation- A female bunny‚ wearing a pink bow‚ sits in an open area under a tree. A bumble bee buzzes down from the tree and flies into a flower. The bunny tells the bee to relax and feeds him chocolate. The bee and bunny both relax when a mole come digging by disturbing them and pops up where the bunny was sitting‚ she moves and offers him chocolate‚ then he blushes. Connotation- The area is outside and isolated from any industrial disturbances. Nature is seen
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Lego targets parents‚ offering an alternative to television! From the first glance‚ it is immediately noticeable that this controversial advertisement is clearly very different from the traditional advertisements one would expect from Lego. It definitely has the parents as the target audience and is focusing on the parent’s fear of bad influences on their children. When one considers who the preferred‚ negotiated and oppositional readers would be as defined by Stuart Hall (Hall et al. 1980)
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