MBA-IB International Business Environment UNIT – I INTERNATIONAL BUSINESS – AN OVERVIEW Content Outline • • • • • • • • • Introduction Definition and meaning of international business Scope of international business Special difficulties in international business Benefits of international business Understanding of international business environment Framework for analyzing the international business environment Summary Review Questions INTRODUCTION One of the most dramatic and significant
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MAJOR COMPANIES IN ROMANIA 2012 MCR 2012 EDITION Major Companies in Romania 3 CONTENTS 7 8 9 11 23 43 53 61 69 FOREWORD - Tracing the excellence pattern in Romanian industries Bogdan Ion‚ Country Managing Partner‚ Ernst&Young Romania MCR RANKING METHODOLOGY TOP 300 MAJOR COMPANIES IN ROMANIA BANKING & FINANCE Banking in 2012 towards a more regulated market – Gabriela Bratu‚ Senior‚ Assurance& Advisory Business Services‚ Ernst&Young Doing Business In Romania – Steven
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Speaking Activities for the Classroom Copyright 2004 Compiled by David Holmes . . . . . . . . Contents Preface : To The Teacher Chapter One : Warm-up Activities Chapter Two : Words‚ Phrases and Sentences Chapter Three : Grammar and Speaking Chapter Four : Interactive Role-Play Chapter Five : Traveling and Touring Chapter Six : Finding the Right Words Chapter Seven : Fables‚ Tales and Stories Chapter Eight : Talking Tasks Chapter Nine : A Bit of Business Chapter Ten
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Case studies Introduction A summary of the case analysis process C-2 Preparing an effective case analysis – the full story C-5 Case 1 Hearing with the aid of implanted technology: The case of Cochlear™‚ an Australian high-technology leader C-19 Case 2 The Australian retail wars: Coles Myer and Woolworths battle for brand value C-26 Case 3 eBay.com: Profitably managing growth from start-up to 2000 C-32 Case 4 Gillette and the men’s wet-shaving market C-50 Case 5 Gunns and the greens: Governance issues
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mymanagementlab is an online assessment and preparation solution for courses in Principles of Management‚ Human Resources‚ Strategy‚ and Organizational Behavior that helps you actively study and prepare material for class. Chapter-by-chapter activities‚ including built-in pretests and posttests‚ focus on what you need to learn and to review in order to succeed. Visit www.mymanagementlab.com to learn more. DEVELOPING MANAGEMENT SKILLS EIGHTH EDITION David A. Whetten BRIGHAM YOUNG UNIVERSITY
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