Public Relations Lecture Notes Public Relations as a Management Tool: Research and Evaluation The four–step process includes: 1) defining the problem or opportunity‚ 2) planning and programming‚ 3) taking action and communicating‚ and 4) evaluating the program. Research‚ Planning‚ Communication‚ and Evaluation are the four steps in the process. Research is the systematic gathering of information to describe and understand situations and to check out assumptions about publics and public relations
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12:33 PM Page 43 2 Human Relations Theory and People Management The minutiae of the human soul … emerged as a new domain for management Nikolas Rose Conventional textbooks often set up a simple story about organization theory which has a very appealing structure. In this story‚ there is a good guy and a bad guy. Who gets to play which role sometimes shifts‚ but most often the bad guy is the scientific management approach and the good guy is human relations theory. This is a flawed story in
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problems associated with industrial relations‚ it is desirable to study its various evolutionary phases. Practically speaking‚ the growth of industrial relations in India is in no way different from that of other parts of the globe. The various stages of industrial relations progressed from primitive stage to factory or industrial capitalism stage. The emergence of tripartite consultative system and voluntary and statutory approach to industrial relations‚ immensely contributed to the growth
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There are 3 perspectives on understanding the nature of workplace rules. They usually are referred to as ‘frames of reference’. The first debate on frames of references was made by Fox (1966)‚ when he described and showed the differences between unitary and pluralist approaches. Unitary approach is the system based on employers and his employees’ identity of interest. There is only one source of authority and one focus of loyalty. This is the reason that in unitary approach work is based on team
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The Race Beat: the Press‚ the Civil Rights Struggle‚ and the Awakening of a Nation by Gene Roberts and Hank Klibanoff tells the story of the role and influence of the media in covering the black civil rights from its beginnings to 1965. Essentially‚ as their subtitle suggests‚ the authors make a convincing argument that that national (white) media’s coverage of the Southern struggle was essential to the passage of the landmark legislation of 1964 and 1965 (that’s the Civil Rights Act and Voting Rights
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‘Geopolitics relates political power to geographical space. The word was coined by the Swedish political scientist Rudolph Kjellén at the dawn of the 19th century‚ epitomizing an organic conception of great power rivalry and expansion. While early Anglo-American geopolitical debate concerned the relative importance of land power and sea power‚ German discourse centered on interstate rivalry in continental space.’ Geopolitics
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Discuss a historical turning point in New Zealand Employment Relations. “Parliament‚ in the last 100 years or so‚ has a lot to say about conditions of work and the relationship between employers and their employees” (Deeks & Rasmussen‚ 2006). There have been many industrial disputes regarding the arbitration system between 1894 and 1991 which has influenced changes to New Zealand Employment Relations. One of the many industrial disputes was the waterfront industrial dispute 1951. This dispute in
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EMPLOYEE RELATIONS 13/02/2014 A MARXIST (OR RADICAL) PERSPECTIVE OF THE EMPLOYMENT RELATIONSHIP LOCATES ’THE ASYMMETRY OF POWER BETWEEN EMPLOYER AND EMPLOYEE’ AT THE HEART OF ITS ANALYSIS. (BLYTON AND TURNBULL‚ 2004: 34). The conviction that there exists a power imbalance in the employment relationship which gives employers a prejudicial benefit over employees takes its existence for several centuries. Karl Marx known for his theories and contributions related to the employment relations field‚ became
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Chapter 16: Labour Relations Labour union: an officially recognized association of employees practicing a similar trade or employed in the same company or industry who have joined together to present a united front and collective voice in dealing with management. -the purpose of unionization are to influence HR policies and practices that affect bargaining unit members such as pay and benefits. Labour- management relations: the ongoing interactions between labour unions and management in organizations
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INDIA’S RELATIONS WITH NEIGHBOURING COUNTRIES 7 Replies India has always been known as a peace-loving country. She championed the cause of peace in the world. Being a large intry‚ India has a long border and many neighbours with whom has traditionally maintained friendly and good-neighbourly relatIons. In her relations with her neighbours‚ Indi? has been awing the five principles of the famous Panchsheel‚ which have Mid dividends. The keynote of India’s policy towards her neigh-DOUrs
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