1.0 INTRODUCTION Strategic Management is an essential component in the view of completing the BA Honours in BUSINESS ENTERPRISE. The assignment will be dealing with the strategies and difficulties that exist at the Air Mauritius‚ the national airline of Mauritius. To identify the root causes of the difficulties being faced at Air Mauritius‚ a strategic audit need to be carried out so possible strategic options could be proposed and utilised. However‚ information has been obtained only from
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policy‚ (http://www.123helpme.com/view.asp?id=88896) Wikipedia – Definition for SWOT analysis‚ (http://en.wikipedia.org/wiki/SWOT_analysis) “Airbus Eyes Production of 400 Jets in 2005.” Reuters. 2004. Internet on-line. Available from Air Wise News . [8 September 2004]. “Aircraft Families – Introduction A380 Family.” Airbus. 2004. Internet on-line. Available from Airbus-Aircraft Families-Introduction A380 Family . [2004]. “Boeing 7E7 Dreamliner Will Provide New Solutions for Airlines‚ Passengers.” Boeing
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Philippine Airlines (PAL)‚ also known historically as Philippine Air Lines‚ is a flag carrier of the Philippines. Headquartered at the Philippine National Bank Financial Center in Pasay City‚[2][3] the airline was founded in 1941 and is the first and oldest commercial airline in Asia operating under its original name.[4] Out of its hubs at Ninoy Aquino International Airport of Manila and Mactan-Cebu International Airport of Cebu City‚ Philippine Airlines serves 31 destinations in the Philippines
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Porter’s 5 forces analysis on Air Asia 1. Threat of new Entrants The extent of barriers to entry depends on the strength of: Customer has little brand loyalty. If consumers of Air asia do not have brand loyalty‚ then the strength of the threat of new entrants is very high. The high numbers of competitors in the industry also decrease Air asia’s customer loyalty. Most of the travelers prefer low cost. New competitors which want to come in the industry have to spend little to compete
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In Airline Company Database Management System‚ there are various entities required such as planes‚ cities‚ airports‚ flights‚ customers‚ reservation and system user. Tables of different databases that make up the system. 1. Table name: AIRBUS Fields Data Type Size Airbusno AutoNumber (5) First_cap Number (3) Bus_cap Number (3) Eco_cap Number (3) First_wl_cap Number (3) Bus_wl_cap Number (3) Eco_wl_cap Number (3) 2. Table name: CUSTOMER Fields Data Type
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Recommendations * 3. Boeing Through the Years g h e s June 17: Boeing unveils their new May 17: strategy “e- July 15: The July 15: Delivery of Enabled” at the Boeing Boeing enters Airbus Paris the first Airplane commercial outsold International Dec 1: Boeing 777 Company is aviation with Boeing for Air ShowJuly 28: Airbus to UnitedWorld War named the Boeing 707 the first enters the AirlinesI Begins time market 1914 1916 1917 1939 1954 1968 1970 1982 1995 1996 1999 2001 2003 2004 Sept 1: June 15: World
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segregating all Pilot Reports and Maintenance action as recorded in the AML (Aircraft Maintenance Log) and CML (Cabin Maintenance Log) of both Airbus (A319/A320) and ATR (ATR72) aircrafts. * Sequencing all Pilot Reports and Maintenance action as recorded in the AML (Aircraft Maintenance Log) and CML (Cabin Maintenance Log) of both Airbus (A319/A320) and ATR (ATR72) aircrafts. * Entry/ Encoding (in the PC based program ) of Pilot Reports and Maintenance action as recorded
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1. Threat of new Entrants The extent of barriers to entry depends on the strength of- i) Customer has little brand loyalty. If consumers of Airasia do not have brand loyalty‚ then the strength of the threat of new entrants is very high. The high numbers of competitors in the industry also decrease Airasia’s customer loyalty. Most of the travelers prefer low cost. New competitors which want to come in the industry have to spend little to compete with Airasia. ii) High capital requirement. The
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flights‚ various destinations across Europe and the world‚ executive class‚ business class‚ speed‚ security‚ support facilities and years of experience. Nowadays‚ the main aircrafts which BA uses to transport people are Airbus A318-100‚ Airbus A319-100‚ Airbus A320-200‚ Airbus A321-200‚ Airbus A380-800‚ Boeing 737–400‚ Boeing 747-400‚ Boeing 767-300ER‚ Boeing 777–200‚ Boeing 777-200ER‚ Boeing 777-300ER‚ Boeing 787–8‚ Boeing 787–9. Most of the airplanes which are 77% use either Rolls-Royce or IAE alliance
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Kingfisher Debt Crisis Abstract: Kingfisher Airlines‚ which redefined air travel in India‚ hit financial turbulence in late 2011 due to mounting debt and a shortfall in expected revenue. Despite restructuring the debt with the help of creditors‚ the airline found it difficult to extricate itself out of its troubles. The case tracks the transformation in the Indian aviation sector as well as the ups and downs of Kingfisher Airlines. It provides information on the complex debt restructuring exercise
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