MANAGING YOURSELF How to Pitch a Brilliant Idea Before you even know it‚ the stranger across the desk has decided what kind of person you are. Knowing how you’ll be stereotyped allows you to play to and control-the other guy’s expectations. by Kimberly D. Elsbach C OMING UP WITH creative ideas is easy; selling them to strangers is hard. All too often‚ entrepreneurs‚ sales executives‚ and marketing managers go to great lengths to show how their new business plans or creative concepts
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familiar with the concept of blending promotional mix tools for promoting products/services. LEARNING OUTCOMES: After attempting this assignment students will be able to: Comprehend the concept of promotion and its importance to capture the market share. Get familiar that how companies use integrated marketing communications to communicate customer value. Comprehend how companies use promotional mix strategies. ABSTRACT To capture a bigger pie of market share‚ companies pay distinct consideration
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The Idea of America: Reflection on the Birth of the United States‚ by Gordon Wood. New York: The Penguin Press‚ 2011. 385 pages. Reviewed by Reah Monroe. I am reviewing The Idea of America: Reflection on the Birth of the United States to better understand the significance of the American Revolution and it’s lasting effect on the world. Gordon Wood is a Pulitzer Prize winning author that is at the top of his field and is an expert on the American Revolution. Gordon Wood is the Alva O. Way
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Research Paper: Final Draft Roman and Greek Culture Roman and Greek cultures have many differences‚ but also many similarities. Rome inherited most of their culture traditions from the Greeks‚ when the Hellenistic cities were conquered by the Romans; they liked the idea of a Greek lifestyle. This is how Greek lifestyle was incorporated into the Roman society. Greek art and architecture Roman art and architecture are very similar‚ but each has their own style. The following paragraphs
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contributions of the Greeks and Romans to Western Civilization‚ explaining their accomplishments and the classical virtues they developed. The Greeks and Romans contributions to western civilization cannot be over stated. They were vital in many ways to future generations. Both through science the arts and the frameworks of future governments Greeks were one of the first great civilized societies in the Western area. They started like many societies at this time as warring tribes
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During biblical times‚ Israel was ruled by the Greeks and Romans. The Israelites had to assimilate to the Greco-Roman culture and try to maintain their own culture. The Greco-Roman culture focused on ideality. People from this culture strived to be the best person they could be; they believed that they had to do everything to the extreme. The Israelites were ruled by their strict adherence to the Halakha which is also known as the 613 laws from the Old Testament. They believed that they had to follow
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There are many ways in which Greek culture and Roman culture can be compared. They also differ in their own way. What most people don’t already know is that the Romans borrowed much of their ideas from the Greeks‚ such as‚ Gods‚ Culture and most importantly Literature. For example‚ almost everyone knows the popular Gods of Greek mythology‚ like Zeus‚ Poseidon‚ Hades‚ Hermes‚ but what they may not know is the Roman equivalent to those Gods are Jupiter‚ Neptune‚ Pluto‚ and Mercury. In Greece‚ the gods
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Taken from http://www.popularmechanics.com/science/research/1766936.html [Accessed on December 18‚ 2008] 5 New Ideas To Power Our Future - October 2005 Cover Story from Popular Mechanics With the outlook for oil uncertain‚ it’s time for new ideas. Here are five emerging technologies--from buoys that harness the power of waves to bacteria that extract electricity from wastewater. Together they can keep the world humming. BY KRISTIN ROTH Illustrations by Flying-Chilli.com Published in the October
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• “Every trip is a quest.” In the book How to Read Literature like a Professor it states in every novel “every trip is a quest” and consists of so many things such as a quester‚ a place to go‚ a stated reason to go there‚ challenges and trails en route‚ and a real reason to go there. In the book The Fault in Our Stars there is a scene that goes perfectly with this‚ when Augustus takes Hazel to meet her beloved author Van Houten. In the book they have a quester which is Hazel. They have a place to
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Rueschemeyer January 2006 Why and How Ideas Matter Contact Author Start Your Own SelectedWorks Notify Me of New Work Available at: http://works.bepress.com/dietrich_rueschemeyer/38 WHY AND HOW IDEAS MATTER Dietrich Rueschemeyer Brown University* That ideas matter in politics is beyond question. Knowledge‚ ignorance‚ and uncertainty frequently make the difference between success and failure of policies. And in a broader sense ideas can advance social change‚ as the Enlightenment
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