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    Case 5-1

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    This case is talking about an executive retreat. It was introduced by John Matthews who was a executive had been selected to attend the two-and-a-half-week retreat. The retreat was more like a competition about academic and athletic. The team members should not only get know each other and cooperate with teammates but also need to compete with others. The whole participants were broken into five groups and their aim was to win the competition. There are several sessions about academic and athletic

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    COMM 222 Test #2 Review sheet The exam is on chapters 4 and 5‚ libel and privacy. As before‚ there will be a section on matching‚ short answers‚ fill in the blank‚ multiple choice and essays. If you understand the following terms and what they refer to you will be well prepared for the exam: Privacy Libel Appropriation Defamation Commercial use Identification False light Publication Intrusion Fault Knowing consent Falsity Misappropriation Injury Model

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    Sunflower Company Case

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    Sunflower Company : Adapting to Changing Market Conditions Problem : Looking ahead‚ there are 4 challanges for Sunflower Company ; Splitting the company up and / or selling a part of the company Retaining people Applying Information Technology Managing counrty or regional economic factors Timeline 1992-1994 : Start of the firm Firm started with 3 employees; founder‚ accountant‚ sales agent. There was high demand and low competition.In early 1990s it was diffucult to gt a loan from a bank‚ by 1994

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    utilities company case

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    CASE related facts Western Utilities a privately owned utility company currently faced with financial inefficiencies resulting from an expansion of its facilities. President Robert Delgado has personally asked them to raise the standard of employee performance as well as setting goals that are not easily attainable. MBO is being implemented by John Givens and Hilda Hirsh to identify key standards with which to control performance. 3 year ago‚ MBO is implemented for the purpose of evaluating

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    Essay #4: Argumentative Essay Due dates: * First Draft Due: 11/5 * Peer Review Workshop: 11/5 & 11/7 * Final Draft Due: 11/12 Topic: Identify and develop a specific argument based on how social networking affects individuals and their personal relationships. Potential arguments include‚ but are not limited to‚ the following: * Should social networking sites be regulated? How and why? * Do social networking sites make bullying easier? How so‚ and what should be done to prevent

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    Case Study 4

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    Case Study 4 1. What are the business goals of SFPUC? How is Knowledge management related to those goals? - The business goal of SFPUC was to capture the knowledge of its retiring employees of “baby boom” age in an efficient and cost effective manner‚ and then transfer the knowledge successfully to the next generation of employees that would be replacing them. Knowledge management is related to these goals because it was a centralized electronic knowledge base which graphically showed the steps

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    Fineprint Company Case

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    Case Overview FinePrint Company (FPC) owner and manager John Johnson is weighing a proposal from a local Virginia businessman by the name of Ernest Bradley and his small business “SmallPrint Shop” (SPS). FPC employs one sales representative and one printing-press operator‚ but it also relies on temporary labor to help with the fluctuations in volume. At current it is running at full capacity: 150‚000 brochures a month. SPS is known for its basic printing services; however it is capable of more

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    Company Case Pepsi

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    1. Consider PepsiCo’s advertising throughout its history. Identify as many commonalities as possible across its various ad campaigns: a. Some of the earlier slogans have the commonality that you get more bang for your buck‚ that when you buy Pepsi you get more of flavor‚ amount and/or whatever than the competition offers. Pepsi is for everyone and that Pepsi alone can refresh or change the world. Many slogans have to deal with being young as well as being in the future. Most of the slogans indicate

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    case study 4

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    on her feet before a company goes completely out of business. She has to know when the best time to buy a company and which once she can realist turn around and make profitable again. She has the ability to communicate and show caring and empathy. She is very passionate about what she does and she says she puts her heart and soul into it. In the reading the employees say they have a love hate relationship with her‚ because she is strong and assertive but it keeps the company working and makes them

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    Company Case Starbucks

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    okay starbuck had made a goal and their initially segment was a Geographic segmentation‚ starbuck or Schultz intentions to open 10‚000 new stores in just four years and then push Starbucks to 40‚000 stores. In 20 years time‚ Schultz grew the company to almost 17‚000 stores in dozens of countries. 2.What changed first—the Starbucks customer or the Starbucks Experience? Explain your response by discussing the principles of market targeting. One issue often mentioned was that Starbucks had

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