Country Risk Assessment through Macro level factors: Foreign business operations and investments are affected by societal actions and policies‚ as well as‚ governmental regulations and restrictions; macro level factors act external to the company and are quite uncontrollable Youtoi must be conscious that these factors do not affect the marketing ability of the concern directly but indirectly the influence marketing decisions of the company. These are the macro level factors that should be obtained
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MACRO ECONOMICS Classical Dichotomy The classical dichotomy is rooted in the understanding that in the long run‚ real output is determined by “real” inputs such as labour‚ capital‚ natural resources and TFP‚ but not money. This means that changes in the money supply determine changes in the price level over time‚ but not real output. However‚ it is important to remember that the classical dichotomy applies only in the long run. Almost all economists would agree that money and price can have very
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ideologies 4. Unemployment • Types of unemployment • Unemployment in Nigeria • Policy measures towards reducing unemployment 5. Inflation and deflation • Meaning • Types • Causes • Inflation unemployment relationship • Inflation in Nigeria • Measures to control inflation 6. Exchange rate • Meaning • Types • Factors that affects exchange rate
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%XUHDXIRU6WXGHQW&RXQVHOOLQJ &DUHHU’HYHORSPHQW 6WXG\VNLOOVSDPSKOHWV 0\PHPRU\FDQ‚LPSURYHLW" While doing your assignment or writing examinations at Unisa‚ you have probably found that you are expected to do quite a number of things with your academic texts. Often you will need to argue a point of view‚ form an opinion or critically analyse academic text. But before you do these difficult things you need to have some basic study skills. You will often need to memorise basic facts‚
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the government does not need to pay interest. B) the government cannot declare bankruptcy. C) the government can always tax to reimburse it. D) the government can decide the interest rate. 5) 6) Approaches to measuring GDP include all of the following except the A) income approach. B) cost approach. C) expenditure approach. D) product approach. 6) 7) We know the following about a tie manufacturer: tie sales $1‚300‚ cotton purchases $750‚ wages $400‚ interest on business loans $100‚ and profits $50. What is the contribution to GDP of this
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1. Suppose that changes in bank regulations expand the availability of credit cards so that people need to hold less cash. If the central bank does not respond to this event‚ what will happen to the price level? Use a diagram to assist in answering this question. 2. Use the loanable funds model to explain what happens to interest rates and investment if a government moves from a balanced budget position to a budget surplus. 3. Suppose that the T-account for The Open Campus National
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MICRO AND MACRO MARKETING ENVIRONMENT Introduction Micro marketing Refers to the internal controllable factors or forces which affects the ability of a company to serve its customers. e.g. the organization‚ the market‚ the suppliers‚ market intermediaries and the marketing mix. The micro marketing environment that surrounds organisations can be complex by nature‚ however the company has an element of control over how it operates within this environment. Macro marketing Refers to the external
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changes in demand they will increase or decrease the amount of employees they have. Also‚ people in-between jobs may not have enough information to find and select the right job. A classical economist would also describe voluntary unemployment. This type of unemployment occurs with the refusal or inability of workers to find jobs‚ due to legislation‚ social practices‚ collective bargaining or intransigency. Another issue that is presented with classical macroeconomic theory is that wages are sticky
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EXECUTIVE SUMMARY The macro-environment consists of larger societal forces that affect entire micro-environment. The six forces making up the company’s macro-environment include demographic‚ economic‚ natural‚ technological‚ political/legal‚ and social-cultural forces. Companies must constantly watch and adapt to the marketing environment in order to seek opportunities and ward off threats. "The marketing environment comprises all the actors and forces influencing the company’s ability to transact
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limited role in a market economy? Chapter 5: Economics of Information 1. Wheelan explains that basic economic models assume that all parties have “perfect information.” How does “informational asymmetry” undermine our market economy? Chapter 6: Productivity and Human Capital 1. After reading Wheelan’s argument‚ do you agree that Bill Gates should be so much richer than you? 2. Evaluate the following statement from p. 113: “We should not care about the gap between rich and poor as
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