MM4311 Strategic Management Individual Assignment Porter’s 5-Forces Model in Hong Kong theme park industry Name: Lau Hiu Ying Instructor: Yi TANG 1. Introduction Theme Park is an entertainment venue that includes rides‚ restaurants‚ activities‚ and attractions‚ woven around a theme such as celebrity or characters. Therefore‚ Hong Kong has a pair of theme parks which are Hong Kong Disneyland (an international famous theme park) and Ocean Park (a recreational‚ educational‚ home-growth
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5 Forces Model -Examines competitive forces that influence the profitability potential in an industry -Each force can reduce the probability that a firm can earn profits while competing in an industry Potential Entrant - can take market share away - force to learn new ways to compete - Barrier - Economies of scale – cost disadvantage - Capital – lack the resources (physical & human) to compete‚ competitive disadvantage - Switching costs – college‚ machine - Differentiation
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the studies * Methodology * Significance of the studies * Scope of the study * Chapterisation Chapter.2 Review of Travel Agency * Product of a Travel Agency * Activities of a Travel Agency * Department of a Travel Agency * Principles of a Travel Agency * Right and Duties of a Travel Agency Chapter.3 Profile of Madura Travels * Profile * History * Organization chart * Computer and Reservation system * International sector * Domestic
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Methodology 1 Background to Travel Agencies 1 Definition 1 Context – The background of Travel Agents 1 Types of travel agents 2 Data collection 2 Literature review 2 Analysis of the data collection 3 Strengths 3 Weaknesses 4 Opportunities 5 Threats 5 Suggestions/Recommendations 7 Conclusion 8 References 10 Introduction Aim This report hopes to examine the impact of online booking websites on traditional High Street travel agencies. It was decided to research this
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I. Name of Business: High Speed Travel and Tour Brand Logo/ Packaging: Brand Tagline: Leading You from Here to Beyond High Speed Travel and Tour (02)7358825 (02)7332911www.highspeedtravelandtour.com.ph II. Features: High Speed Travel and Tour arrange all types of domestic and international travel‚ from hotel and resort accommodations to air and ground transportation‚ including car rental needs and tour packages. Also provides individual and group travel to leisure and corporate clients
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STRATEGIC MANAGEMENT – ASSIGNMENT 03 Apply Michael Porter’s model to any industry of your choice - Retail‚ Telecom‚ Infrastructure‚ FMCG‚ Insurance‚ Banking etc… Confectionery is related to the food items that are rich in sugar and often referred to as a confection. Confectionery refers to the art of creating sugar based dessert forms‚ or subtleties (subtlety or sotelty)‚ often with pastillage. From the Old French confection‚ origin of Latin confectio(n-)‚ from conficere‚ to "put together"
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http://www.news.com.au/travel/news/what-travel-agents-dont-want-you-to-know/story-e6frfq80-1225826275544 Travel agency issues On one hand travel agencies can take a great advantage from the internet but on the other hand it is one of their biggest enemies. Because there are so many negative articles about a few travel agencies and people are losing their trust in them. So they are strat planning their own trip not using any agencies. So it is a really hard job to build up a good image about their
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expansion of Travel Agencies. Travel Agency is one of the service intensive industries and indispensible among the tourism business. But what is the specific role of travel agency in the hospitality industry and how does it affect the whole industry. Travel Agency is defined as a retail business selling travel-related products and services to customers on behalf of suppliers such as airlines‚ car rentals‚ cruise lines‚ hotels‚ sight-seeing tours and package holidays. When we say Travel Agency they are
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35 EXECUTIVE SUMMARY Description of the Company Northwind Traders‚ Inc. provides travel-planning services for European adventure vacations to residents of the Greater Seattle area. The service industry‚ including travel agencies‚ is one of the fastest growing business sectors of the economy‚ and Northwind Traders intends to capitalize on the success of this industry by taking advantage of travel planning opportunities in the Pacific Northwest. President Heather Mitchell and Vice President
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Executive Summary Leisure Lane Tours is a sole propritorship business and a specialized travel agency that provides tour packages depend on the needs and request of the client. It will be located at V.A. Rufino St.‚ corner Herrera St.‚ Makati City. The office will operate every Mondays to Saturdays from 8:00am until 6:00pm‚ and conduct tours from Mondays to Sundays‚ 24 hours. The philippines has the largest volume in tourist in Southeast Asia. Tourism industry is recognized by the government as
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