CHAPTER 1 - GLOBALIZATION โลกาภิวัตน์ (Globalization) คือ ผลจากการพัฒนาการติดต่อสื่อสาร การคมนาคมขนส่ง และเทคโนโลยีสารสนเทศ อันแสดงให้เห็นถึงการเจริญเติบโตของความสัมพันธ์ทางเศรษฐกิจ การเมือง เทคโนโลยี สังคมและวัฒนธรรมที่เชื่อมโยงระหว่างปัจเจกบุคคล ชุมชน หน่วยธุรกิจ และรัฐบาล ทั่วทั้งโลก ซึ่งทำให้เกิดกระบวนการที่ประชากรของโลกถูกหลอมรวมกลายเป็นสังค มเดี่ยว ประกอบด้วย 2 ชนิด คือ Globalization of Markets และGlobalization of Production Globalization of Markets คือ การที่ตลาดในโลกมีความคล้ายคลึงกันมากขึ้น
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I. INTRODUCTION 1. About the company Dell Inc. (formerly Dell Computer) is an American multinational computer technology corporation based in Round Rock‚ Texas‚ United States‚ that develops‚ sells‚ repairs and supports computers and related products and services. Bearing the name of its founder‚ Michael Dell‚ the company is one of the largest technological corporations in the world‚ employing more than 103‚300 people worldwide. Dell is listed at number 44 in the Fortune 500 list. It is the
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This report is a case study on IBM from 1993 to the present. The reporters’ objectives were to define the problems within IBM in 1993; management tools used to remedy these problems; if these solutions will lead to a sustainable competitive advantage; and what kind of innovators IBM is and what streams of innovation IBM is involved with today. This report is from a managerial science perspective‚ with a focus on innovation. Executive Summary This case involves IBM‚ an international computer hardware
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a software package used for statistical analysis. It is now officially named "IBM SPSS Statistics". Companion products in the same family are used for survey authoring and deployment (IBM SPSS Data Collection)‚ data mining (IBM SPSS Modeler)‚ text analytics‚ and collaboration and deployment (batch and automated scoring services). Contents [hide] 1 Statistics program 2 Versions 2.1 Ownership history 3 Add-ons 4 Release history 5 See also 6 Notes 7 References 8 External links [edit]Statistics
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president of human resources for IBM corporation‚ was in the midst of a 10-city-in-two-weeks business trip that would take him from IBM’s headquarters in Armonk‚ NY‚ to several cities in Central and Eastern Europe‚ Africa‚ India‚ China and several spots in Asia. His schedule was a fitting metaphor for IBM’s strategic and human capital challenges. Randy was reviewing his recent meeting with Sam Palmisano‚ the CEO of IBM. Randy had been the chief HR executive at IBM since 2000‚ joining when Lou Gerstner
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References: Apple Inc. (2014). Retrieved from http://en.wikipedia.org/wiki/Apple_Inc Apple Inc http://smallbusiness.chron.com/potential-ethical-issues-could-arise-service-marketing-delivery-35259.html Paczkowski; J (2012) Breaking down Apples distribution Strategy chron.com: http://smallbusiness.chron.com/different-types-pricing-strategy-4688.html Terrell‚ E (2014) Apple computer‚ Inc
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Competitive Position of IT Company: International Business Machines (IBM) Case Study I. Introduction: The Company that has been chosen for this case study is International Business Machines abbreviated IBM. This company was founded by Herman Hollerith in 1896 as the Tabulating Machine Company. It was later incorporated as the Computing Tabulating and Recording Corporation on June 16 1911. The Company was listed in the New York Stock Exchange in 1916 and one year later the Canadian and South
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| Marketing Project | Procter and Gamble | | | 10/22/2011 | Abstract The following marketing analysis on Procter and Gamble will be drilled down into the Home and Fabric care division more specifically on the febreze glass candles. The analysis will use all of the candle industry researched information that was available. If the pertinent information was not found‚ the overall company information will be used. Current Situation Analysis External Environment Industry Overview
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during the 1960’s and 1970s and its problems during the late 1980 and earry1990s? Factors led to IBM’s success during the 1960’s and 1970s: - First mover in IT industry -> advantages (less competition‚ more customers) - Right investment to S/360 - Success of PC - Great reputation -> attract top talent Factors led to its problems during the late 1980 and earry1990s: - Did not keep in touch with customers - Didn’t understand market need (fewer purchase IBM mainframes) - Marketing effort missed
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References: 1. Gupta C.B (2010)‚ HRM- Publisher (Sultan Chand & Sons) ‚ Changing Nature of work‚ pg no. 38.3 2 3. http://www.ibm.com/ibm/in/en/ on Jun 29‚ 2012 at 04.38 p.m. 4. http://www-07.ibm.com/in/research/‚ 2012 at 09.37 p.m. 5. http://www-07.ibm.com/in/research/laboverview.html on July 22‚ 2012 at 06. 20 p.m. 6. http://www-07.ibm.com/in/careers/diversity.html on August 10‚ 2012 at 08. 34 p.m.
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