--------------------------------- THE 140 MARKETING TERMS YOU MUST KNOW --------------------------------- A Above the line The most visible part of a communication program for the end consumer. Uses mass media channels such as press‚ bill boards‚ radio‚ TV and cinema. See also Below the line. Advertiser A company that uses advertising as a strategic tool to build its business. The advertiser most often works with an Advertising Agency. Advertising Agency The advertiser’s
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Critique "Critical factors for effective implementation of ISO 9001 in SME service companies"‚ (Psomas at al. 2010‚ p. 440-457) Introduction The paper in review is part of the Journal “Managing Service Quality” which was published in 2010. At the time of publication the authors were researching for the University of Ioannina in Greece1 (Psomas‚ et al.‚ 2010‚ p. 457). Evangelos Psomas was a Research Assistant and received a PhD in Total Quality Management (TQM) in 2008 (Psomas‚ et al.‚ 2010‚ p
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2.2: Describe the factors to consider when promoting effective communication. There are two different types of factors that should be considered when promoting effective communication such as: • Verbal communication- is when you use sounds and/or words to express yourself. When communicating it is important that your tone and the volume of your voice must be correct to suit the individuals situations. Most of the time it is also important to speak slowly in a calm manner so the other person gets
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Operational Plan Table of Content Background 1 1.Business Goal. 1 2.Objectives 2 3.Strategy 2 4.Key actions 2 5.KPIs 4 6.Contingency Plans 4 7.Outcome 5 8.Approvals 5 Background ‘The Office Assistant’ is a retail store that sells office products and services. As a store manager of one of these 25 stores‚ I have made this operational plan to grow the services component of our business in the next twelve months. 1.Business Goal. The business goal of this operational
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address factors which influence learning and development activities‚ focusing on adult learning‚ organisational factors and key legislation which must be adhered to. I will describe different learning methods and learning resources and highlight both the advantages and disadvantages of each. I will also plan and prepare a full training session including development activities for a Team Manager with the objective for them to effectively manage the attendance of their employees. Factors Relating
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Lab 4: Identify Motherboard Components and Form Factors LGA1156 1. What processor is it used with? Known as Socket H2‚ the LGA 1155 CPU socket is used with Intel’s “2nd Generation Core* i7/i5/i3 series” 2. What is its purpose on the motherboard? LGA 1156 is a processor socket which connects the processor to the motherboard. Intel H55 Chipset 1. What processor is it used with? The Intel H55 Express Chipset is used with Intel® Core™ i7-800‚ Intel® Core™ i5‚ and Intel® Core™ i3 processors. 2. What is
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Communication affects relationships in the setting because to build a good one with a young person or adult you need to communicate and start a foundation of a relationship. 2.1 To demonstrate the wishes and needs of others you may need to listen well‚ use picture cards ‚ sign language ‚ ask them to write requests on paper or even show them images of things and let them point and choose. 2.2 Factors to consider when promoting effective communication is to meet each and everyones individual care needs they
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Operational Plan (Unit 6) (This section of the plan should contain: 1. Information about your products or services including how and where your products or services are produced‚ production techniques‚ quality control‚ customer service‚ inventory control‚ and product development; Strategy and Implementation Summary In order to place emphasis on exceptional service‚ our main tactics are bi-monthly service training‚ employee recognition‚ and higher service employee to customer ratios. Our specific
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Auto Insurance: Factors Affecting Operational Level of Planning Team C University of Phoenix MGT330 Orlando Rivero June 20‚ 2005 Auto Insurance: Operational Level of Planning The insurance industry is affected by many economic factors. In an attempt to better understand the operational level of planning within the insurance industry we would like to take a look at how revenue‚ operating expenses‚ and the auto insurance market directly affect the operational level of planning of any given
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so that a variety of required evidence can be achieved from one assessment occasion. To do this I need to take into account all findings from the initial assessment and the units relevant to the learners preferred route. All the necessary documents must be at hand to help me achieve this. I will need to gauge the level at which the learner is currently at to ensure I am assessing them at the appropriate level. Main activities can be established by discussing and questioning the learner about what
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