than that of the investor. In addition foreign direct investment (FDI) refers to long term participation by country A into country B. It usually involves participation in management‚ joint-venture‚ transfer of technology and "know-how".FDI has many forms and theses can be categorized depending on the investors perspective and host country’s perspective. Investor’s perspective Controlling a foreign investment is such a big concern for an investor investing huge amounts of capital in a foreign market
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Positive Effect of Social Media Since the birth of social media people have argued whether it has a positive or negative effect on society. Social media outlets like Facebook‚ Twitter‚ and Instagram give people a chance to stay connected. Although‚ with the power of social media comes the possibility of cyber bullying. While there are some negatives associated with social media‚ the positives in communication all around‚ has made the world stronger and a better place to live in. Social networking can
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Social media is increasing on the internet very quickly‚ with millions of people‚ who have already joined it. It is a young phenomenon‚ impulsed by the desire of meeting and chatting with friends‚ on a single platform‚ such as Facebook® or Twitter®. But‚ social media means to join groups and pages‚ to participate to debates‚ to give feedbacks or reviews too. In this way‚ how is it useful for hotels and hospitality companies? What are the advantages? What are the drawbacks? In the first part‚ this
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since using social media had gotten popular over the last years‚ employers have a new window to take a sneak peek into their employee’s lives. Before being considered for a job spot‚ many employers’ now-in-days check their candidate’s social media purposefully looking for anything they do not like. Employees can lose their jobs over social-media posts‚ which leads to the big question: Is social media monitoring a violation of privacy? Employees across the country are being careful over what they post
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to social media. Most people think‚ “It’s not that bad‚ right? They just like to be on their computer a lot.” People think it makes them more social because they are always talking to someone or playing games with someone. Addiction to social media‚ like drugs or alcohol‚ can be very damaging to a person. Let’s start off with some definitions‚ Addiction is the continued repetition of a behavior despite adverse consequences‚ or a neurological impairment leading to such behaviors. Social Media are
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Nestlé: A Social Media Nightmare Strategic Communication Plan Submitted to Dr. Iman Seoudi Presented by Menat Farag Table of Contents Executive Summary 3 Situational Analysis 4 Objectives 6 Audience Identification 6 Key Messages and Channels 7 Facebook Page 7 Press Release 7 Indirect Messages 8 Post Crisis: Communicating Through Social Media 10 Communication Objectives 10 Communication Guidelines 11 Key Performance Indicators and their Evaluation 12 References 14
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other sports that it is known for endorsing today‚ and in the 1990’s Nike started being recognized more for its marketing strategy and its slogan “Just Do It.” Nike then started to endorse athletes‚ making the connection between iconic athletes and the brand‚ therefor empowering it even more. They started their social media strategy out slowly‚ but soon evolved to be a very powerful force‚ interacting regularly with their consumers through social media sites. Nike has many core strengths‚ some
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Social Media’s Effect on Marketing Since commerce began‚ businesses have always looked for creative and innovative ways to sell their products‚ using any means to convince potential customers that buying their product will help improve their lives. As society’s values change‚ marketing professionals have had to adjust their methods of communicating the value of a product or service to customers. In the 21st century‚ with the economic competition as high as it has ever been‚ marketing professionals
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Digital Natives and Social Media An Empirical Study about the Importance of Social Media and its Impact on Media Communication Author(s) Prof. Dr. Mike Friedrichsen Stuttgart Media University Media Business and Media Economics friedrichsen@hdm‐stuttgart.de (email for correspondence!) Prof. Dr. Wolfgang Mühl‐Benninghaus Humboldt‐University Berlin Department Cultural Studies/Arts wolfgang.muehl‐benninghaus@rz.hu‐berlin.de 1 Digital Natives and Social Media
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Social Media’s Effects The American Academy of Pediatrics or AAP is a journal that preserves collections‚ which hold the past record of the American Academy of Pediatrics‚ documents pediatric history‚ and reveals and validates the movement of children’s health care (Baker n.p). The association stated in 1929 at the Medical Association Section on Diseases of Children ( Baker n.p). The journal describes how it is important that parents become aware of the nature of social media sites‚ given that
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