1. Answer the questions for the case “integrating McDonald ’s Business‚ Human Resource‚ and Staffing Strategies" page 49‚ Chapter 2. [ 15 Marks] Questions 1: How would you describe McDonald ’s business strategy? What are the foundations of its competitive advantage? Answer: McDonald’s business strategy is a specialization strategy. The organization is built on a foundation that gives it a competitive advantage and a business strategy that is consistent‚ flexible‚ and specialized. McDonald’s
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Strategy – BAD 4013 – SUMMER 1999 Case Study Southwest Airlines I. Strategic Profile and Case Analysis Purpose The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth‚ friendliness‚ individual pride‚ and company spirit. Twenty-seven years ago‚ Rolling King‚ owner of floundering commuter airline‚ and Herb Kelleher‚ King’s lawyer‚ got together and decided to start a different kind of airline that would provide a short-haul‚ low-fair‚ high-frequency
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something I never thought I would become…a believer. The areas of the cities where we were evacuated to were distinct in smell. It’s as if desperation and anguish had made its own scent in the area we were held in. The look on my sister’s face was overwhelming with fear‚ and we ran through crowds in search for answers. “What is that?” yelled out the guards. A massive cloud of smoke fluctuated towards us‚ and as it did the Earth started rumbling beneath our feet like drumsticks to a drum. Everyone
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Southwest Airlines corporate philosophy can be credited to one of the founders Herb Kelleher. It is an airline company with a unique culture “goofiness”‚ which keeps the morale of its employees high (Smith‚ 2004)‚ and is a company that welcomes fun‚ dedication‚ and effort. Southwest believes that a happy employee will create a happy customer‚ and will create loyal customers. Mr. Kelleher effectively implemented its style‚ culture and emphasis on quality in the daily actives at Southwest (Smith
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Discussion Questions 1. To what do you attribute the success of Southwest Airlines? 2. How significant is the 10 to 15 minutes turnaround time of Southwest’s aircraft in terms of savings in investment and utilization of its aircraft compared to competitors? 3. What challenges is Southwest facing in the future and how should they meet those challenges? 4. What should their business and operations strategy be for the future? 5. Has Gary Kelly‚ the new Southwest CEO since 2004‚ been able to maintain
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WHAT WOULD YOU DO IF YOU WERE JUST ONE INHC TALL Being just an inch tall …. Sounds really strange‚ but if I were really such‚ I would really be very unique and special. All the equipments I would use had to be very diminutive. It might sound strange but I would have lots of leverage. I can go anywhere I wish to without a travelling mode. Just a small crumb of bread would be enough for my lunch and I can also explore many new things and get new experiences. If I wanted to go surfing‚ I
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(“Contact with other people is the most significant factor influencing an individual’s sense of belonging.” To what extent is this view supported within your prescribed text and at least ONE other related text of your choosing.) A sense of belonging can be founded through an individual’s personal aspiration to inherently connect with other people. The interaction and interconnectedness of relationships can be viewed as the most significant factor influencing an individual’s sense of acceptance
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We look in the mirror and what do we see? We see scars‚ we see failure‚ and we think about the past and worry that it will define our future. We find ourselves searching for a way to change. Change the way we were created to be‚ but for what? To impress the people that we think are our friends; to seek a compliment and feel popular or appreciated? Society tells us to change ourselves and act a certain way to portray us as someone else. We admire and want to be like people for all the wrong reasons
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Southwest Airlines Executive Summary “The U.S. airline industry had lost money in 14 of the 28 years from 1980 through 2007‚ with combined annual losses exceeding combined annual profits by $15 billion. Yet in July 2008‚ Southwest reported record quarterly revenues‚ its 69th consecutive quarter of profitability‚ rising passenger traffic on its flights‚ and a record load factor.”5 With a brilliant strategy of ‘low cost/low fare/no frills’ Rollin King‚ along with Herb Kelleher‚ launched the
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Q. Comment on Act 2‚ Scene 1. Ans: this passage is an extract from Shakespeare play “as you like it” and this scene takes place in the Forest of Arden. The scene begins with the entrance of the exiled duke and lord Amiens who are dressed foresters. The change in clothing immediately signals to the audience a change in environment and is also a direct contrast to the previous act in which everyone is dressed as courtiers. The duke begins to talk about pastoral life which is a major theme in the
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