The Business Model Canvas
Who are our Key Partners?
Who are our key suppliers?
Which Key Resources are we acquiring from partners?
Which Key Activities do partners perform?
Motivations for partnerships:
Optimization and economy
Reduction of risk and uncertainty
Acquisition of particular resources and activities
What Key Activities do our Value Propositions require?
Our Distribution Channels?Customer Relationships?Revenue streams? Categories
What Key Resources do our Value Propositions require?
Our Distribution Channels? Customer Relationships?Revenue Streams?Types of resources Physical
Intellectual (brand patents, copyrights, data)
What type of relationship does each of our Customer
Segments expect us to establish and maintain with them?
Which ones have we established?
How are they integrated with the rest of our business model? How costly are they?
Dedicated Personal Assistance
What value do we deliver to the customer?
Which one of our customer’s problems are we helping to solve? What bundles of products and services are we offering to each Customer Segment? Which customer needs are we satisfying?
“Getting the Job Done”
Through which Channels do our Customer Segments want to be reached? How are we reaching them now?
How are our Channels integrated?
Which ones work best?
Which ones are most cost-efficient?
How are we integrating them with customer routines?
How do we raise awareness about our company’s products and services? Evaluation
How do we help customers evaluate our organization’s Value Proposition?...
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