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Strategic Management

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Strategic Management
About Nokia

.
Nokia Head Office
Nokia Corporation
Visiting address:
Keilalahdentie 2-4, FI-02150 Espoo
Post address:
P.O. Box 226, FI-00045 Nokia Group Finland
Tel. +358 (0) 7180 08000
Business ID: 0112038-9
Place of registration: Helsinki, Finland

3 Executive Summary This report analyses the impact of external an internal influences on the business strategies of Nokia Corporation, evaluates the factors, modifier’s of Nokia’s advancement, and also considers the environment policies, and technology development in the future. Analyzing current business situation shows that Nokia needs to: * Differentiate its products capability between old and new category. * Enhance its products with computer IT compatible, focusing on new technology users. * Maintain its price reasonably. * Follow, practice and promote its environment policies. The purpose of this report is to evaluate how successfully Nokia advances its products. Due to the modern trends of social development, whether Nokia’s environment policy is accurately operated or not will be related to improve its reputation. In addition, the grow of mobile terminals leads Nokia to modify its changes, therefore, Nokia has to develop new technology to approach to a new market, which combine with PC market not only to occupy the position in mobile phone market. Moreover, to connect PC and mobile phone is a tendency in mobile phone market, even though to combine these two products together. Because of this trend, Nokia creates new products to match with the market. The result of the report finds that Nokia does not only want to occupy the position in mobile phone market, but also to base on its technology development to approach to the PC market. In addition, Nokia should not only develop new technology, but also has other responsibilities for human, such as to reduce pollution and waste, which are produced by the process of production.

4 Introduction
In

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