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dAKZ
Challenges of globalization:-
Globailzation involves managing these challenges in many overseas markets simultaneously. When operating globally the business environment is typically more complex and demanding dur to range of factors:-
1) Competition:- Dakz was an relatively new in the market and their brand may not be accepted in globalization because Global brands are predominate with the several smaller innovative and specialised manufacturers with Niche brands.
2) Distribution:- Supply chain becomes more critical when Dakz enter into globalization. Their manufactures happen in family owned sports swear clothing manufacture in china and Ken tucky has expressed concerns to the executive management team that the existing manufacturer is unlikely to have the capacity to deliver the additional quantities required to meet anticipated demand and within reasonable timeframes. This is because the owner of the Chinese factory will not acquire the new machinery required to produce additional quantities of products in timely manner and Lack of knowledge on international supply chain by the management
3) Macro – Economic:- The economy of every country and region differs in its fundamental economic characteristics, un like Australia where there is relatively high level of per capita participation in regular exercise and sporting activity and CAGR of athletic apparel grew at 8.3% comparing with other country CAGR 0.8%.
4) Socio economic
5) Financial
6) Legal
7) Physical
8) Political
9) Socioculatural
10) Labour
11) Technological
Benefits of globalization:-
1)Cost benefit
2) Timing benefit
3) Learning benefit
4) Arbitrage benefit

Module 2:-

Value chain of sports:-
The main supply chain for Sheek seems quite short. It begins with producers of cloth and other materials for fashion clothes. Materials are purchased by the businesses that manufacture the clothing for Sheek.
The manufacturers are mainly small independent firms in Russia and Malaysia, but

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