D&G Feature Article

Topics: Dolce & Gabbana, Milan, Customer service Pages: 2 (646 words) Published: August 9, 2013
Back in 1980, in a common fashion house in Milan, two young assistants, Domenico Dolce and Stefano Gabbana, later on the partners both in life and in business, first met with each other. This was a place where they shared and started their dreams. And due to their same pursuit of fashion in representing the most refined qualities of apparel, leather goods, footwear and accessories synonymous with both elegance and creativity, they established a designer consulting studio in 1982; and in time it grew, they made their name together to begin Dolce & Gabbana (D&G) presenting their first women’s collection in 1985. Two years later, after their impressive success in the fashion show "New Talents" as invited by the organizers of the Milano Collezioni, D&G started to export their products to Asia. And in 1989, D&G made one of the wisest business decisions by opening its first boutique in Hong Kong. Such decision contributed significantly to the success of D&G in the Asian market since apart from being an international city combining the values of Western and Eastern, Hong Kong represents the leading position of Asia in fashion and influences the trend of fashion also in other countries like Japan and China. In the last 23 years, D&G was kept offering unique creations which reflect the tastes and expectations of the clientele in Hong Kong based on the values of creativity, originality and integrity of the brand. It is D&G’s constant desire to maintain such a mutual trust and good relationship with Hong Kong customers. Alongside the business, D&G treasures much on the development of Hong Kong and hopes to contribute to the Hong Kong society as well. For examples, started from 2006, D&G has joined forces to host several online charity auctions and all proceeds from the auction go to the foundation, which helps teenagers lead active and healthy lives so they become stellar adults. In 2008, in order to help address the challenges of public health, D&G started its support...
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