“A white girls Burden”, written Amy Finnegan is an article about a social movement, which happened in 2012, this is most commonly referred to as Kony 2012. This movement was started by a group of 3 regular Californian guys who had typical lives who were motivated to started an organization on this situation which is called invisible children, which was first formed in 2003. The video titled “Kony 2012” is 30 minutes long and quickly made an appearance on many social networks and newspapers across North America, “sparking wide spread concern about the lords resistance army (LRA) war in central Africa”. (Finnegan, 2013). Once this video became viral thousands of people became moved about this issue and started to help fundraise thousands of dollars to help the cause from all ages of people.
“Invisible children mobilizes predominantly young, privileged, evangelical Christian, female Americans to participate in a unique form of “ non-wave-making activism” (Finnegan, 2013). Aside from fundraising people were also reaching out to all the contacts and sources they had to further raise the awareness of the war in Africa. Soon after the video was released invisible children had already raised 1 million dollars after a week. The founders of the organization “invisible children” all had faith and were into religion, however they did not want to mix religion and business. Invisible children made a social movement unlike many others, through social medial and non-violent actions. “Distinct from activism that seeks to make social change by engaging institutions through civil disobedience or public protests, invisible children promotes legal, institutional forms of engagement.” (Finnegan, 2013). Some major events that invisible children has achieved is hosted the largest lobby day ever about an African issue in U.S history, they have also successfully gained several minutes of unscheduled airtime with Oprah to raise awareness about this conflict. In “less than an year, of...
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