Young people travel inside the country and abroad on holiday, to visit friends, to study, to understand various cultures as well as for adventure and relaxation. Psychologists look upon youth travel as part of their transition to adulthood. Domestic youth travel is regarded as an extension of the education process familiarizing young people with their country. There is no widely accepted definition of the youth travel market segment. This lack of clarity contributes to the difficulty in measuring its size and characteristics. Definition of Youth Tourism market
Youth travelers are recognized today as valuable visitors who can, not only make an important economic contribution to the places they visit, but also develop personal skills, social ties and cultural links in their quest for engaging experiences. . Youth tourism market is defined by World Tourism Organization as: • young people 30 years of age and under, who are traveling outside the family unit, not for business, and not primarily to visit friends or relatives , and whose travel includes at least one overnight stay.
Under this definition, the youth tourism market includes:
• all trips and tours of at least one night’s stay;
• domestic and international travel and;
• group and independent travel.
The youth travel market can be divided into two broad categories: independent youth travel and youth group travel. Youth group travel consists of a group of six (6) or more unrelated young people traveling together. Some industry experts further divide the youth group travel segment into two groups: school-based youth group travel (also often referred to as “student travel”) and non-school based youth group travel. School-based youth group travel is specifically sanctioned by the sponsoring school, school board or school district. It should be noted that although day-trip travel is not covered , the Student Youth Travel Associations ( SYTA) of some countries considers daytrip travel to be valid youth tourism activity. The experiences gained on these day-trips help to lay the foundations for future travel experiences.. Youth Group Travel Profile
| |School Based Youth |Non-School-Based Youth | | |Group Travel |Group Travel | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |Group | | | |Characteristics | | | | |Primarily middle and high school |• Primarily middle and high school aged| | |students, but getting younger: |youth (under 18 yrs) | | |some participants as young as 4th and | | | |5th grades |• Organized and sponsored by parents or| | |• Organized and sponsored by |adult supervisors...
References: ATI (1995) (Aviation and Tourism International) Europe’s Youth
Travel Market Brussels: European Travel Commission (written
Bywater, M. (1993) ‘The Youth and Student Travel Market’ EIU Travel and Tourism
Carr, N. (1998) ‘The Young Tourist: A Case of Neglected Research’ Progress in
Tourism and Hospitality Research 4 (4),
Carr, N. (2002) ‘ Defining Young Tourists Visiting Beach-oriented Resorts: A
Tourism and Hospitality Research 13 (1),
Desforges, L (1998) ‘Checking out the planet’: Global Representations / Local Identities
WTO ( 2005) Tourism Market Trends,– World Overview &
YTCC (2004) ( Youth Tourism Consortium of Canada Youth Tourism in
Canada ) A situational analysis of an overlooked market.
WTO (2000) Tourism Highlights, Madrid Spain.
WTO (1997) Tourism 2020 vision , Madrid Spain
Please join StudyMode to read the full document