Wilson Corp Bragais Group
Technological Institute of the Philippines
College of Business Education
Quezon City
Case Analysis:
The Wilson Corporation
Presented to the
College of Business Education
In partial fulfillment of the requirements in
AUD 516 – Assurance Principles, Professional Ethics and Good Governance
Submitted by:
Badiola, Azalea Vic I.
Binungcal, Vera Queenie M.
Bragais, Maria Regina C.
Cortes, Juvy Rose N.
Decena, Rose Ann M.
Dela Vega, Chowe C.
Jolbitado, Jonah T.
October 6, 2013
STATEMENT OF THE PROBLEM
Wilson Corporation has weak internal controls that contribute to most fraud and errors. CRITICAL SUCCESS FACTORS
Price
The company has begun to experience some price competition. Its product is high priced by competitors, based on the fact that it is the only product clinically proven to reduce the duration and severity of ulcer and heartburn symptoms by half.
Product Reliability
As stated in this case, Wilson’s Antacid products are proven to reduce the duration and severity of ulcer and heartburn symptoms by nearly half.
Product Availability
The products sold exclusively in lozenge form but the company intended to produce in liquid form in the future.
Wilson products are manufactured and distributed to the customer through the over the counter market place.
Credit Terms
Wilson Company doesn’t have a tight credit terms which means that the customers can easily purchase their products without much effort, these also help attract more customers and gain loyalty.
Name Recognition
Competing as the world’s pharmaceutical company is an indication that the products are popular. Given that Wilson’s antacid products are proven to be effective, the company has a great advantage against its competitors.
Delivery Time
Deliveries are important to every company, especially time sensitive pharmaceutical deliveries. One national pharmaceutical manufacturer needed a way to closely monitor and better oversee their time sensitive pharmaceutical deliveries.
VISION
To be the best
College of Business Education
Quezon City
Case Analysis:
The Wilson Corporation
Presented to the
College of Business Education
In partial fulfillment of the requirements in
AUD 516 – Assurance Principles, Professional Ethics and Good Governance
Submitted by:
Badiola, Azalea Vic I.
Binungcal, Vera Queenie M.
Bragais, Maria Regina C.
Cortes, Juvy Rose N.
Decena, Rose Ann M.
Dela Vega, Chowe C.
Jolbitado, Jonah T.
October 6, 2013
STATEMENT OF THE PROBLEM
Wilson Corporation has weak internal controls that contribute to most fraud and errors. CRITICAL SUCCESS FACTORS
Price
The company has begun to experience some price competition. Its product is high priced by competitors, based on the fact that it is the only product clinically proven to reduce the duration and severity of ulcer and heartburn symptoms by half.
Product Reliability
As stated in this case, Wilson’s Antacid products are proven to reduce the duration and severity of ulcer and heartburn symptoms by nearly half.
Product Availability
The products sold exclusively in lozenge form but the company intended to produce in liquid form in the future.
Wilson products are manufactured and distributed to the customer through the over the counter market place.
Credit Terms
Wilson Company doesn’t have a tight credit terms which means that the customers can easily purchase their products without much effort, these also help attract more customers and gain loyalty.
Name Recognition
Competing as the world’s pharmaceutical company is an indication that the products are popular. Given that Wilson’s antacid products are proven to be effective, the company has a great advantage against its competitors.
Delivery Time
Deliveries are important to every company, especially time sensitive pharmaceutical deliveries. One national pharmaceutical manufacturer needed a way to closely monitor and better oversee their time sensitive pharmaceutical deliveries.
VISION
To be the best